Results for Brand awareness

Publications & Outputs

1. Driving the Switch: Promoting the Benefits of Electric Vehicle Usage: Driving the Switch: Promoting the Benefits of Electric Vehicle Usage

   Barker, T., 30/03/2022, Lancaster University. 179 p.

   Research output: Thesis › Master's Thesis

2. The advertising of corporate social responsibility in a Brazilian bank

   Scharf, E. R. & Fernandes, J., 25/01/2013, In: International Journal of Bank Marketing. 31, 1, p. 24-37 14 p.

   Research output: Contribution to Journal/Magazine › Journal article › peer-review

3. Corporate social responsibility to build strong Brazilian bank brand

   Scharf, E. R., Fernandes, J. & Kormann, B. D., 7/09/2012, In: International Journal of Bank Marketing. 30, 6, p. 436-451 16 p.

   Research output: Contribution to Journal/Magazine › Journal article › peer-review