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Publications & Outputs

  1. The Rocket’s Red Glaringly Apparent Intent: The Dazzling Effects of Firework Naming

    Butler, J. O., 1/03/2018, In: Vosprosy Onomastiki (Problems of Onomastics). 15, 1, p. 168-180 12 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  2. Innovating and trading TV formats through brand management practices

    Singh, S. & Oliver, J., 30/10/2015, Handbook of Media Branding. Siegert, G., Förster, K., Chan-Olmsted, S. & Ots, M. (eds.). Cham, Switzerland: Springer International Publishing, Vol. 1. p. 187-197 11 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter

  3. Connecting rural-urban to promote social innovation: branding//desis 2011 design summer camp

    Pollastri, S. & Valsecchi, F., 2013, Design harvests: an acupunctural design approach towards sustainability. Lou, Y., Valsecchi, F. & Diaz, C. (eds.). Sweden: Mistra Urban Futures, p. 188-197 10 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter

  4. The regulatory challenge to branding: an interpretation of UK competition authority investigations 1950-2007

    Ashton, J. K. & Pressey, A. D., 2011, In: Journal of Marketing Management. 27, 9-10, p. 1027-1058 32 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review