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Dr Louise Hassan

Formerly at Lancaster University

  1. 2009
  2. Published

    Demarketing tobacco through governmental policies - the 4 Ps revisited.

    Shiu, E., Hassan, L. M. & Walsh, G., 2009, In : Journal of Business Research. 62, 2, p. 269-278 10 p.

    Research output: Contribution to journalJournal article

  3. Published

    HELP - for a life without tobacco: a case study on demarketing across two levels.

    Hassan, L. M., Shiu, E., Walsh, G. & Hastings, G., 2009, In : Marketing Intelligence and Planning. 27, 4, p. 486-502 17 p.

    Research output: Contribution to journalJournal article

  4. Published

    The impact of smoke-free legislation in Scotland: results from the Scottish ITC Scotland/UK longitudinal surveys.

    Hyland, A., Hassan, L. M., Higbee, C., Boudreau, C., Fong, G. T., Borland, R., Cummings, K. M., Yan, M., Thompson, M. & Hastings, G., 2009, In : European Journal of Public Health. 19, p. 198-205 8 p.

    Research output: Contribution to journalJournal article

  5. 2008
  6. Published

    Exploring the effectives of cigarette warning labels: findings from the United States and United Kingdom arms of the International Tobacco Control Four Country survey

    Hassan, L. M., Shiu, E., Thrasher, J., Fong, G. T. & Hastings, G., 2008, In : International Journal of Nonprofit and Voluntary Sector Marketing. 13, 3, p. 263-274 12 p.

    Research output: Contribution to journalJournal article

  7. Published

    Smoke-free Ireland have more smoking inside the home and less in pubs than the UK? Findings from the International Tobacco Control Policy evaluation project.

    Hyland, A., Higbee, C., Hassan, L. M., Fong, G. T., Borland, R., Cummings, K. M. & Hastings, G., 2008, In : European Journal of Public Health. 18, p. 63-65 3 p.

    Research output: Contribution to journalJournal article

  8. Published

    The influence of branding on adolescent smoking behaviour: exploring the mediating role of image and attitudes.

    Grant, I. C., Hassan, L. M., Hastings, G., MacKintosh, A. M. & Eadie, D., 2008, In : International Journal of Nonprofit and Voluntary Sector Marketing. 13, 3, p. 275-285 11 p.

    Research output: Contribution to journalJournal article

  9. Published

    The push and pull towards organic: clarifying the roles of health consciousness, food safety concern and ethical identity.

    Michaelidou, N. & Hassan, L. M., 2008, In : International Journal of Consumer Studies. 32, p. 163-170 8 p.

    Research output: Contribution to journalJournal article

  10. 2007
  11. Published

    Gender differences in low risk single-occasion drinking: an application of the theory of planned behaviour.

    Hassan, L. M. & Shiu, E., 2007, In : International Journal of Consumer Studies. 31, 4, p. 317-325 9 p.

    Research output: Contribution to journalJournal article

  12. Published

    Intending to be ethical: an examination of consumer choice in seatshop avoidance.

    Shaw, D. S., Shiu, E., Hassan, L. M., Hogg, G. & Bekin, C., 2007, In : Advances in Consumer Research. 34, p. 31-38 8 p.

    Research output: Contribution to journalJournal article

  13. Published

    Modeling persuasion in social advertising: a study of responsible thinking in antismoking promotion in eight eastern EU member states.

    Hassan, L. M., Walsh, G., Shiu, E., Hastings, G. & Harris, F., 2007, In : Journal of Advertising. 36, 2, p. 15-31 17 p.

    Research output: Contribution to journalJournal article

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