Directory Home
Researchers
Departments
Publications
Projects
Activities
Datasets
Home
>
Research
>
Publications & Outputs
>
Advertising and Aggregate Consumption
Research
Research at Lancaster
Researchers
Departments & Centres
Publications & Outputs
Projects
Activities
Datasets
Economics
Associated organisational unit
Centre for Marketing Analytics
View graph of relations
Advertising and Aggregate Consumption
Research output
:
Contribution in Book/Report/Proceedings - With ISBN/ISSN
›
Chapter (peer-reviewed)
Published
Overview
Cite this
David Peel
Close
More...
Publication date
1975
Host publication
Advertising and Economic Behaviour
Editors
K. Cowling
Place of Publication
London
Publisher
Macmillan
Number of pages
0
ISBN (print)
0333176855
<mark>Original language</mark>
English