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Advertising and Aggregate Consumption

Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter (peer-reviewed)

Published

Standard

Advertising and Aggregate Consumption. / Peel, David.
Advertising and Economic Behaviour . ed. / K. Cowling. London: Macmillan, 1975.

Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter (peer-reviewed)

Harvard

Peel, D 1975, Advertising and Aggregate Consumption. in K Cowling (ed.), Advertising and Economic Behaviour . Macmillan, London.

APA

Peel, D. (1975). Advertising and Aggregate Consumption. In K. Cowling (Ed.), Advertising and Economic Behaviour Macmillan.

Vancouver

Peel D. Advertising and Aggregate Consumption. In Cowling K, editor, Advertising and Economic Behaviour . London: Macmillan. 1975

Author

Peel, David. / Advertising and Aggregate Consumption. Advertising and Economic Behaviour . editor / K. Cowling. London : Macmillan, 1975.

Bibtex

@inbook{5901871362164b348009213767ef90fc,
title = "Advertising and Aggregate Consumption",
author = "David Peel",
year = "1975",
language = "English",
isbn = "0333176855",
editor = "K. Cowling",
booktitle = "Advertising and Economic Behaviour",
publisher = "Macmillan",

}

RIS

TY - CHAP

T1 - Advertising and Aggregate Consumption

AU - Peel, David

PY - 1975

Y1 - 1975

M3 - Chapter (peer-reviewed)

SN - 0333176855

BT - Advertising and Economic Behaviour

A2 - Cowling, K.

PB - Macmillan

CY - London

ER -