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Marketing action in networks

Research output: Contribution to Journal/Magazine › Journal article › peer-review

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Marketing action in networks. / Mouzas, S.
In: European Journal of Marketing, Vol. 40, No. 11/12, 2006, p. 1271-1291.

Research output: Contribution to Journal/Magazine › Journal article › peer-review

Harvard

Mouzas, S 2006, 'Marketing action in networks', European Journal of Marketing, vol. 40, no. 11/12, pp. 1271-1291.

APA

Mouzas, S. (2006). Marketing action in networks. European Journal of Marketing, 40(11/12), 1271-1291.

Vancouver

Mouzas S. Marketing action in networks. European Journal of Marketing. 2006;40(11/12):1271-1291.

Author

Mouzas, S. / Marketing action in networks. In: European Journal of Marketing. 2006 ; Vol. 40, No. 11/12. pp. 1271-1291.

Bibtex

@article{bc4c658c0a2f48ad97bde93f8f1b0d86,
title = "Marketing action in networks",
author = "S Mouzas",
year = "2006",
language = "English",
volume = "40",
pages = "1271--1291",
journal = "European Journal of Marketing",
issn = "0309-0566",
publisher = "Emerald",
number = "11/12",

}

RIS

TY - JOUR

T1 - Marketing action in networks

AU - Mouzas, S

PY - 2006

Y1 - 2006

M3 - Journal article

VL - 40

SP - 1271

EP - 1291

JO - European Journal of Marketing

JF - European Journal of Marketing

SN - 0309-0566

IS - 11/12

ER -