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Sense-making and management in business networks - some observations, considerations and a research agenda

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Sense-making and management in business networks - some observations, considerations and a research agenda. / Naude, P; Henneberg, S; Mouzas, S.
In: Industrial Marketing Management, Vol. 39, No. 3, 2009, p. 355-360.

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Naude, P ; Henneberg, S ; Mouzas, S. / Sense-making and management in business networks - some observations, considerations and a research agenda. In: Industrial Marketing Management. 2009 ; Vol. 39, No. 3. pp. 355-360.

Bibtex

@article{6fa4631c425c457495f33f68a130ec93,
title = "Sense-making and management in business networks - some observations, considerations and a research agenda",
abstract = "Business networks are complex webs of interdependent exchange relationships within which companies and individual managers operate. They consist of manifold actors, complex interactions, as well as organizational structures and resource transformation processes. Business managers cannot just capitulate vis-{\`a}-vis this complexity. Making sense of complex business networks helps managers to understand their own position, as well as their available options for change. Similarly, research in the area of sense-making and management in business networks may help us understand how managers cope with the contextual complexity in business networks, and how managers construct the forms in which this complexity appears. This paper identifies six major research themes that need to be taken up in the future with regard to sense-making and management in business networks, and discusses some methodological issues to advance our knowledge in this area. ",
author = "P Naude and S Henneberg and S Mouzas",
year = "2009",
language = "English",
volume = "39",
pages = "355--360",
journal = "Industrial Marketing Management",
issn = "0019-8501",
publisher = "Elsevier Inc.",
number = "3",

}

RIS

TY - JOUR

T1 - Sense-making and management in business networks - some observations, considerations and a research agenda

AU - Naude, P

AU - Henneberg, S

AU - Mouzas, S

PY - 2009

Y1 - 2009

N2 - Business networks are complex webs of interdependent exchange relationships within which companies and individual managers operate. They consist of manifold actors, complex interactions, as well as organizational structures and resource transformation processes. Business managers cannot just capitulate vis-à-vis this complexity. Making sense of complex business networks helps managers to understand their own position, as well as their available options for change. Similarly, research in the area of sense-making and management in business networks may help us understand how managers cope with the contextual complexity in business networks, and how managers construct the forms in which this complexity appears. This paper identifies six major research themes that need to be taken up in the future with regard to sense-making and management in business networks, and discusses some methodological issues to advance our knowledge in this area.

AB - Business networks are complex webs of interdependent exchange relationships within which companies and individual managers operate. They consist of manifold actors, complex interactions, as well as organizational structures and resource transformation processes. Business managers cannot just capitulate vis-à-vis this complexity. Making sense of complex business networks helps managers to understand their own position, as well as their available options for change. Similarly, research in the area of sense-making and management in business networks may help us understand how managers cope with the contextual complexity in business networks, and how managers construct the forms in which this complexity appears. This paper identifies six major research themes that need to be taken up in the future with regard to sense-making and management in business networks, and discusses some methodological issues to advance our knowledge in this area.

M3 - Journal article

VL - 39

SP - 355

EP - 360

JO - Industrial Marketing Management

JF - Industrial Marketing Management

SN - 0019-8501

IS - 3

ER -