Rights statement: This is an Accepted Manuscript of an article published by Taylor & Francis in Feminist Media Studies on 11/04/2018, available online: https://www.tandfonline.com/doi/full/10.1080/14680777.2018.1447352
Accepted author manuscript, 1.01 MB, PDF document
Available under license: CC BY-NC: Creative Commons Attribution-NonCommercial 4.0 International License
Final published version
Research output: Contribution to Journal/Magazine › Journal article › peer-review
Research output: Contribution to Journal/Magazine › Journal article › peer-review
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TY - JOUR
T1 - The Magaluf Girl
T2 - a public sex scandal and the digital class relations of social contagion
AU - Wood, Helen
N1 - This is an Accepted Manuscript of an article published by Taylor & Francis in Feminist Media Studies on 11/04/2018, available online: https://www.tandfonline.com/doi/full/10.1080/14680777.2018.1447352
PY - 2018/7/4
Y1 - 2018/7/4
N2 - This article takes a case study of a particular media scandal, generated from Twitter feeds and a YouTube posting which propelled a young woman, who became known as “The Magaluf Girl,” into infamy. From discussion on social media sites her story also quickly hit the national tabloid headlines, the broadsheet press, as well as broadcast television. This case study is revealing of the way in which historical class relations are part of the contemporary world of online misogyny, especially as it is fuelled by tabloid commercial and promotional culture. The initial posting was a video of the young woman apparently performing oral sex on 24 men at a bar in Magaluf as part of a party game where she had been told that she could win a “holiday”—that “holiday” turned out to be only a cocktail drink. This article is an attempt to trace how the story spread and produced the symbolic intensification (rather than transformation) of classed and gendered disgust. The article goes on to suggest that the power of this discursive framing serves to complicate the working-class girl’s right to privacy in the digital age.
AB - This article takes a case study of a particular media scandal, generated from Twitter feeds and a YouTube posting which propelled a young woman, who became known as “The Magaluf Girl,” into infamy. From discussion on social media sites her story also quickly hit the national tabloid headlines, the broadsheet press, as well as broadcast television. This case study is revealing of the way in which historical class relations are part of the contemporary world of online misogyny, especially as it is fuelled by tabloid commercial and promotional culture. The initial posting was a video of the young woman apparently performing oral sex on 24 men at a bar in Magaluf as part of a party game where she had been told that she could win a “holiday”—that “holiday” turned out to be only a cocktail drink. This article is an attempt to trace how the story spread and produced the symbolic intensification (rather than transformation) of classed and gendered disgust. The article goes on to suggest that the power of this discursive framing serves to complicate the working-class girl’s right to privacy in the digital age.
KW - Class
KW - digital culture
KW - disgust
KW - privacy
KW - scandal
U2 - 10.1080/14680777.2018.1447352
DO - 10.1080/14680777.2018.1447352
M3 - Journal article
AN - SCOPUS:85045200520
VL - 18
SP - 626
EP - 642
JO - Feminist Media Studies
JF - Feminist Media Studies
SN - 1468-0777
IS - 4
ER -