The relevance of Soft Systems Methodology in implementing CRM applications in SMEs

Management Science

Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper › peer-review

Published

Standard

The relevance of Soft Systems Methodology in implementing CRM applications in SMEs. / Lockett, N J ; Brown, D H; Sissons, A.
Institute for Small Business and Entrepreneurship 28th National Conference (Blackpool, UK) - 2005. N/A: unknown, 2005.

Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper › peer-review

Harvard

Lockett, NJ , Brown, DH & Sissons, A 2005, The relevance of Soft Systems Methodology in implementing CRM applications in SMEs. in Institute for Small Business and Entrepreneurship 28th National Conference (Blackpool, UK) - 2005. unknown, N/A.

APA

Lockett, N. J., Brown, D. H., & Sissons, A. (2005). The relevance of Soft Systems Methodology in implementing CRM applications in SMEs. In Institute for Small Business and Entrepreneurship 28th National Conference (Blackpool, UK) - 2005 unknown.

Vancouver

Lockett NJ , Brown DH, Sissons A. The relevance of Soft Systems Methodology in implementing CRM applications in SMEs. In Institute for Small Business and Entrepreneurship 28th National Conference (Blackpool, UK) - 2005. N/A: unknown. 2005

Author

Lockett, N J ; Brown, D H ; Sissons, A. / The relevance of Soft Systems Methodology in implementing CRM applications in SMEs. Institute for Small Business and Entrepreneurship 28th National Conference (Blackpool, UK) - 2005. N/A : unknown, 2005.

Bibtex

@inproceedings{38772ed5d1ef4d7a8598399dbdb92736,

title = "The relevance of Soft Systems Methodology in implementing CRM applications in SMEs",

author = "Lockett, {N J} and Brown, {D H} and A Sissons",

year = "2005",

language = "English",

booktitle = "Institute for Small Business and Entrepreneurship 28th National Conference (Blackpool, UK) - 2005",

publisher = "unknown",

}

RIS

TY - GEN

T1 - The relevance of Soft Systems Methodology in implementing CRM applications in SMEs

AU - Lockett, N J

AU - Brown, D H

AU - Sissons, A

PY - 2005

Y1 - 2005

M3 - Conference contribution/Paper

BT - Institute for Small Business and Entrepreneurship 28th National Conference (Blackpool, UK) - 2005

PB - unknown

CY - N/A

ER -

Research