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Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper › peer-review
Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper › peer-review
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TY - GEN
T1 - The value of design
T2 - an issue of vision, creativity and interpretation
AU - Fonseca Braga, Mariana
PY - 2016
Y1 - 2016
N2 - What is the value of design? Why should firms invest in design? The paperaims at clarifying the value of design, its dimensions and its variables (qualitative and quantitative) throughout a literature review and analysis. The premise is that firms invest in design to create value. Design has evolved, becoming closely related to innovation, and the need to clarify its dimensions and relationships to value within firms and society rises. Despite the global growing interest in design, it is not fully understood how it brings benefits to the company. The concept of value is found in a fragmented literature including economics, marketing, business, management, value engineering, design domains, social and environmental sustainability. In conclusion, the value of design still is under-researched and new dimensions emerge. It is shaped by designers and companies visions, creativity and interpretations. Better crossfertilization is required to identify the mechanisms of value creation by design.
AB - What is the value of design? Why should firms invest in design? The paperaims at clarifying the value of design, its dimensions and its variables (qualitative and quantitative) throughout a literature review and analysis. The premise is that firms invest in design to create value. Design has evolved, becoming closely related to innovation, and the need to clarify its dimensions and relationships to value within firms and society rises. Despite the global growing interest in design, it is not fully understood how it brings benefits to the company. The concept of value is found in a fragmented literature including economics, marketing, business, management, value engineering, design domains, social and environmental sustainability. In conclusion, the value of design still is under-researched and new dimensions emerge. It is shaped by designers and companies visions, creativity and interpretations. Better crossfertilization is required to identify the mechanisms of value creation by design.
KW - value of design
KW - vision
KW - creativity
KW - cross-fertilization
U2 - 10.21606/drs.2016.129
DO - 10.21606/drs.2016.129
M3 - Conference contribution/Paper
T3 - Design Research Society Conference Proceedings 2016
BT - Design Research Society Conference Proceedings 2016
A2 - Lloyd, Peter
A2 - Bohemia, Erik
ER -