Chandrasen, A., Daryanto, A. & Alexander, N., 30/04/2017, Developments in Marketing Science: Proceedings of the Academy of Marketing Science.Springer Nature, p. 869-8735 p. (Developments in Marketing Science: Proceedings of the Academy of Marketing Science).
Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter
McGoldrick, P. J. & Liu, C., 7/01/2017, Developments in Marketing Science: Proceedings of the Academy of Marketing Science.Springer Nature, p. 1463-14642 p. (Developments in Marketing Science: Proceedings of the Academy of Marketing Science).
Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter