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Publications & Outputs

  1. A problematised critical approach: Constructions of metrosexualities in the UK and Malaysia

    Cheong, H. F., 05/2020, (Unpublished) Lancaster University. 354 p.

    Research output: ThesisDoctoral Thesis

  2. Understanding international student recruitment as export marketing behaviour in higher education institutions

    James, M., 2018, Lancaster University. 260 p.

    Research output: ThesisDoctoral Thesis

  3. Reconnecting Marketing to Markets

    Araujo, L. M., Finch, J. & Kjellberg, H., 2010, Oxford: Oxford University Press. 275 p.

    Research output: Book/Report/ProceedingsBook

  4. How far can we push sceptical reflexivity? : an analysis of marketing ethics and the certification of poverty.

    Neyland, D. & Simakova, E., 09/2009, In: Journal of Marketing Management. 25, 7-8, p. 777-794 18 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review