Results for Social marketing

Publications & Outputs

1. Using qualitative methodologies to understand behaviour change

   Logie-MacIver, L., Piacentini, M. & Eadie, D., 2012, In: Qualitative Market Research: An International Journal. 15, 1, p. 70-86 16 p.

   Research output: Contribution to Journal/Magazine › Journal article › peer-review