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Centre for Marketing Analytics

  1. Published

    A new hybrid approach based on SARIMA and partial high order bivariate fuzzy time series forecasting model

    Egrioglu, E., Aladag, C. H., Yolcu, U., Basaran, M. A. & Uslu, V. R., 1/05/2009, In: Expert Systems with Applications. 36, 4, p. 7424-7434 11 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  2. Published

    E-Commerce Effects on Energy Consumption: A Multi-Year Ecosystem-Level Assessment

    Dost, F. & Maier, E., 08/2018, In: Journal of Industrial Ecology. 22, 4, p. 799-812 14 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  3. Published

    Value-based pricing in competitive situations with the help of multi-product price response maps

    Dost, F. & Geiger, I., 07/2017, In: Journal of Business Research. 76, p. 219-236 18 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  4. Published

    Revisiting firm-created word of mouth: High-value versus low-value seed selection

    Dost, F., Sievert, J. & Kassim, D., 03/2016, In: International Journal of Research in Marketing. 33, 1, p. 236-239 4 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  5. Published

    On the Edge of Buying: A Targeting Approach for Indecisive Buyers Based on Willingness-to-Pay Ranges

    Dost, F., Wilken, R., Eisenbeiss, M. & Skiera, B., 09/2014, In: Journal of Retailing. 90, 3, p. 393-407 15 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  6. Published

    Measuring willingness to pay as a range, revisited: When should we care?

    Dost, F. & Wilken, R., 06/2012, In: International Journal of Research in Marketing. 29, 2, p. 148-166 19 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  7. Published

    A non-linear causal network of marketing channel system structure

    Dost, F., 03/2015, In: Journal of Retailing and Consumer Services. 23, p. 49-57 9 p.

    Research output: Contribution to Journal/MagazineJournal articlepeer-review

  8. Published

    Judgmental Adjustments to Demand Forecasts: Accuracy Evaluation and Bias Correction

    Davydenko, A., Fildes, R. A. & Trapero Arenas, J. R., 2010, Lancaster University: The Department of Management Science, (Management Science Working Paper Series).

    Research output: Working paper

  9. Published

    Measuring the Accuracy of Judgmental Adjustments to SKU-level Demand Forecasts

    Davydenko, A., Fildes, R. A. & Trapero Arenas, J. R., 2010, Lancaster University: The Department of Management Science, (Management Science Working Paper Series).

    Research output: Working paper

  10. Published

    A joint Bayesian forecasting model of judgment and observed data: Working paper 2012: 4

    Davydenko, A. & Fildes, R., 10/2012, Lancaster: Department of Management Science, Lancaster University.

    Research output: Working paper

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