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Dr Allan Discua Cruz

Senior Lecturer

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  1. 2025
  2. Published

    How do firms manage ethically-contested organisational paradoxes? Insights from two historical case studies of modern slavery

    Wong, N. D., Smith, A., Cruz, A. D., Burton, N. & Charalambous, E., 31/03/2025, In: Business History. 67, 2, p. 629-657 29 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  3. Published

    How Do Firms Manage Ethically-Contested Organizational Paradoxes? Insights from two Historical Case Studies of Modern Slavery

    Wong, N., Smith, A., Discua Cruz, A., Burton, N. & Charambolous, E., 31/03/2025, In: Business History. 67, 2, p. 629-657 29 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  4. E-pub ahead of print

    FIRMS AS QUASI-TRADITIONS: THE MORAL BACKBONE OF SOCIAL LEGACY

    Burton, N., Sinnicks, M., Hedley, C., Discua Cruz, A., Wong, N. & Smith, A., 5/03/2025, (E-pub ahead of print) In: Academy of Management Perspectives.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  5. E-pub ahead of print

    Bearing Witness? A legacy of faith in family entrepreneuring

    Discua Cruz, A. & Hamilton, E., 27/02/2025, (E-pub ahead of print) In: Academy of Management Perspectives.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  6. Published

    Converging Horizons: navigating the intersection of entrepreneurship, marketing, and innovation and charting future research avenues

    Christofi, M., Hadjielias, E. & Discua Cruz, A., 25/02/2025, In: International Journal of Entrepreneurial Behavior & Research. 31, 2-3, p. 265-286 22 p.

    Research output: Contribution to Journal/Magazine › Editorial › peer-review

  7. 2024
  8. Published

    Honduras: Del Lago Orgánico

    Paz, M., Paz, R. & Discua Cruz, A., 9/12/2024, Attaining the 2030 Sustainable Development Goal of Life on Land. Birdthistle, N. (ed.). Bingley: Emerald Publishing Limited, p. 55-66 12 p. (Family Businesses on a Mission).

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter (peer-reviewed) › peer-review

  9. Published

    Zambia: SBM

    Mwansa, S. B., Gregory, B. & Discua Cruz, A., 13/11/2024, Attaining the 2030 Sustainable Development Goal of No Poverty. Birdthistle, N. (ed.). Leeds: Emerald, p. 41-53 13 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter (peer-reviewed) › peer-review

  10. Published

    A Multi-Voiced Account of Family Entrepreneuring Research: Expanding the Agenda of Family Entrepreneurship

    Al-Dajani, H., Bang, N., Basco, R., Calabro, A., Cheng, J., Clinton, E., Daspit, J., De Massis, A., Discua Cruz, A., Garcia-Lorenzo, L., Gartner, W. B., Germain, O., Gherardi, S., Helin, J., Imas, M., Jack, S., McAdam, M., Radu-Lefebvre, M., Rovelli, P. & Tillmar, M. & 3 others, Torchia, M., Verduijn, K. & Welter, F., 11/11/2024, In: International Journal of Entrepreneurial Behaviour and Research. 30, 9, p. 2185-2233 48 p., 1.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  11. Published

    Environmental practice adoption in SMEs: The effects of firm proactive orientation and regulatory pressure: The effects of firm proactive orientation and regulatory pressure

    Tyler, B., Lahneman, B., Cerrato, D., Beukel, K., Discua Cruz, A., Spielmann, N. & Minciullo, M., 30/09/2024, In: Journal of Small Business Management. 62, 5, p. 2211-2246 35 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  12. Published

    El Buen Pastor Farm: Blending Entrepreneurial Mindset, Stewardship, and Faith in Coffee Production and Diversification

    Cavalcanti Junqueira, M. I. & Discua Cruz, A., 11/09/2024, Faith-Based Entrepreneurship. Mulford, J., Cabanda, E., Root, A. & Gross, R. (eds.). Cham: Palgrave McMillan , p. 237-261 25 p. (Christian Faith Perspectives in Leadership and Business ((CFPLB))).

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter (peer-reviewed) › peer-review

  13. Published

    Learning from family business researchers

    Ratten, V., Chrisman, J., Mustafa, M., Seaman, C., Sciascia, S., Discua Cruz, A. & Feranita, F., 6/08/2024, In: Journal of Family Business Management. 14, 4, p. 735-747 12 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  14. Published

    Symbiotic relationships, knowledge management, and sustainable value at the nexus between family businesses, cooperatives, and rural communities

    Hadjielias, E., Discua Cruz, A. & Howorth, C., 1/08/2024, In: IEEE Transactions on Engineering Management. 71, p. 12792 - 12806 15 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  15. E-pub ahead of print

    Sustainable entrepreneurial behaviours of family members at the intersection of family firm, cooperative and rural community: A Multilevel Approach

    Hadjielias, E. & Discua Cruz, A., 18/07/2024, (E-pub ahead of print) In: Entrepreneurship and Regional Development.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  16. E-pub ahead of print

    Sustainable entrepreneurial behaviours of family members at the intersection of family firm, cooperative and rural community: a multilevel perspective

    Hadjielias, E. & Discua Cruz, A., 18/07/2024, (E-pub ahead of print) In: Entrepreneurship and Regional Development. p. 1-30 30 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  17. Published

    Women’s entrepreneurial stewardship: The contribution of women to family business continuity in rural areas of Honduras

    Discua Cruz, A., Hamilton, E., Campopiano, G. & Jack, S., 31/03/2024, In: Journal of Family Business Strategy. 15, 1, 100505.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  18. Published

    Elgar Encyclopedia of Family Business

    Howorth, C. & Discua Cruz, A., 19/03/2024, Cheltenham: Edward Elgar. 476 p.

    Research output: Book/Report/Proceedings › Book

  19. Published

    Contributing to the Sustainable Development Goals as normative and instrumental acts: The role of Buddhist religious logics in family SMEs

    Vu, M., Discua Cruz, A. & Burton, N., 1/03/2024, In: International Small Business Journal. 42, 2, p. 246-275

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  20. 2023
  21. Published

    "Living the Dream": A closer look into passionate consumer-entrepreneurship in a developing Latin American country

    Discua Cruz, A. & Halliday, S. V., 31/12/2023, In: Journal of Small Business and Entrepreneurship. 35, 6, p. 1-27 27 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  22. Published

    Honduras: Hacienda Las Flores

    Dubon, K., Paz, S. & Discua Cruz, A., 14/12/2023, Attaining the 2030 Sustainable Development Goal of Gender Equality. Birdthistle, N. & Hales, R. (eds.). Bingley: Emerald Publishing Limited, p. 25-36 12 p. (Family Businesses on a Mission).

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter (peer-reviewed) › peer-review

  23. Published

    Not by what we see: how Christian religious beliefs influence market and community logics in a rural context

    Cavalcanti Junqueira, M. I., Discua Cruz, A. & Gratton, P., 31/10/2023, In: International Journal of Organizational Analysis. 31, 5, p. 1176-1206

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  24. Published

    Mind the queue: Understanding challenges of introducing e-government policies for entrepreneurs during Covid-19 in a Latin American country

    Discua Cruz, A., Reyes Hernandez, J. M. & Arias Arevalo, C., 8/09/2023, In: Information Technology and People. 36, 6, p. 2418-2439 22 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  25. Published

    UK: Atkinsons Coffee Roasters

    Steel, I. & Discua Cruz, A., 12/06/2023, Family Businesses on a Mission - Attaining the 2030 Sustainable Development Goal of Responsible Consumption and Production. Birdthistle, N. & Hales, R. (eds.). Bingley: Emerald Publishing Limited, p. 77-94

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter (peer-reviewed) › peer-review

  26. E-pub ahead of print

    Knowledge integration in family firms: Understanding the nexus between familiness and organizational effectiveness

    Barros, I., Campopiano, G., Discua Cruz, A., Martin-Cruz, N. & Hernangómez, J., 19/04/2023, (E-pub ahead of print) In: European Management Review.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  27. Published

    Migrant Entrepreneurship and the Roles of Family Beyond Place and Space: Towards a Family Resourcefulness Across Borders Perspective

    Evansluong , Q., Ramirez-Pasillas, M., Discua Cruz, A., Elo, M. & Vershinina, N., 6/02/2023, In: Journal of Enterprising Communities: People and Places in the Global Economy. 17, 1, p. 1-15 15 p.

    Research output: Contribution to Journal/Magazine › Editorial › peer-review

  28. Published

    Migrant Business Families in Central America

    Discua Cruz, A. & Centeno-Caffarena, L., 30/01/2023, De Gruyter Handbook of Business Families. Carney, M. & Dieleman, M. (eds.). DeGruyter, p. 519-540 22 p. (De Gruyter Handbooks in Business, Economics and Finance).

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter

  29. 2022
  30. Published

    Signaling Stewardship and The Value of Family in a Brand Heritage Identity: A Cross-Cultural Study of Wineries

    Spielmann, N., Discua Cruz, A., Tyler, B. & Cerrato, D., 31/12/2022, In: Journal of Business Research. 153, p. 35-45 11 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  31. Published

    Growing, Developing, and Performing Family Business Groups: Introduction to the Handbook

    Akhter, N., Cruz, A. D., Mukherjee, K., Parada, M. J., Pihkala, T. & Rautiainen, M., 1/12/2022, The Palgrave Handbook of Managing Family Business Groups . Rautiainen, M., Parada, M. J., Pihkala, T., Akhter, N., Discua Cruz, A. & Mukherjee, K. (eds.). Cham: Palgrave, p. 1-12 12 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter (peer-reviewed) › peer-review

  32. Published

    The Palgrave Handbook of Managing Family Business Groups

    Rautiainen, M. (Editor), Parada, M. J. (Editor), Pihkala, T. (Editor), Akhter, N. (Editor), Discua Cruz, A. (Editor) & Mukherjee, K. (Editor), 30/11/2022, 1st ed. Cham: Palgrave. 681 p.

    Research output: Book/Report/Proceedings › Book

  33. Published

    Critical studies in Family Business: What are we afraid of? Family Business Debates: Multidimensional Perspectives Across Countries, Continents and Geo-political Frontiers

    Gregory, B., Jack, S. & Discua Cruz, A., 28/11/2022, Critical studies in Family Business: What are we afraid of? . First ed. Bingley: Emerald, p. 51-72 22 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter (peer-reviewed) › peer-review

  34. Published

    Critical studies in family businesses: What are we afraid of?

    Gregory, B., Cruz, A. D. & Jack, S. L., 28/11/2022, Family Business Debates: Multidimensional Perspectives Across Countries, Continents and Geo-political Frontiers. Montiel Méndez, O. J., Tomaselli, S. & Maciel, A. S. (eds.). Bingley: Emerald Group Publishing Ltd., p. 51-72 22 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter

  35. Published

    Understanding entrepreneurial opportunities through metaphors: a narrative approach to theorizing family entrepreneurship

    Cruz, A. D., Hamilton, E. & Jack, S. L., 28/11/2022, Families in Business: The Next Generation of Family Evolution. Randerson, K., Frank, H., Dibrell, C. & Memili, E. (eds.). London: Routledge, p. 30-51 22 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter (peer-reviewed) › peer-review

  36. Published

    Identities and the pursuit of legitimacy: A study of black women wine industry entrepreneurs

    Ojediran, F., Discua Cruz, A. & Anderson, A., 22/11/2022, In: International Journal of Entrepreneurial Behaviour and Research. 28, 8, p. 2182-2207 26 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  37. Published

    UK: George Cox & Sons Ltd

    Cox, C., Fidler, N. & Discua Cruz, A., 14/11/2022, Attaining the 2030 Sustainable Development Goal of Climate Action. Birdthistle, N. & Hales, R. (eds.). Bingley: Emerald Publishing Limited, p. 57-68 12 p. (Family Businesses on a Mission).

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter (peer-reviewed) › peer-review

  38. Published

    Death and entrepreneuring in family businesses: a complexity and stewardship perspective

    Discua Cruz, A. & Hamilton, E., 17/08/2022, In: Entrepreneurship and Regional Development. 34, 7-8, p. 603-629 27 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  39. Forthcoming

    Family firms: The impact of a Christian perspective on environmental protection and sustainability practices

    Discua Cruz, A. & Cavalcanti Junqueira, M. I., 15/07/2022, (Accepted/In press) FAITH TRADITIONS AND SUSTAINABILITY: NEW VIEWS & PRACTICES FOR ENVIRONMENTAL PROTECTION. Springer

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter (peer-reviewed) › peer-review

  40. Published

    UK: Pentland Brands Limited

    Brennan, S. & Discua Cruz, A., 13/06/2022, Family Businesses on a Mission: Attaining the 2030 Sustainable Development Goal of Decent Work and Economic Growth. BIRDTHISTLE, N. & HALES, R. (eds.). Bingley: Emerald Publishing Limited, p. 17-34 17 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter

  41. Published

    Green innovation in the Latin American Agri-food Industry: Understanding the influence of family involvement and business practices

    Müller, C., Canale, F. & Discua Cruz, A., 8/06/2022, In: British Food Journal. 124, 7, p. 2209-2238 30 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  42. Published

    Our social legacy will go on: Understanding outcomes of family SME succession through Engaged Buddhism

    Burton, N., Vu, M. & Discua Cruz, A., 30/04/2022, In: Journal of Business Research. 143, p. 105-118 14 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  43. 2021
  44. Published

    Entrepreneurial families in business across generations, contexts, and cultures

    James, A., Hadjielias, E., Guerrero, M., Discua Cruz, A. & Basco, R., 31/10/2021, In: Journal of Family Business Management. 11, 4, p. 355-367 13 p.

    Research output: Contribution to Journal/Magazine › Editorial

  45. Published

    Autoethnography in qualitative studies of gender and organization: A focus on women successors in family business

    Discua Cruz, A., Hamilton, E. & Jack, S., 14/09/2021, Handbook of Research Methods on Gender and Management . Stead, V., Elliott, C. & Mavin, S. (eds.). Cheltenham: Edward Elgar, p. 38-55 18 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter (peer-reviewed) › peer-review

  46. Published

    Understanding entrepreneurial opportunities through metaphors: A narrative approach to theorising family entrepreneurship

    Discua Cruz, A., Hamilton, E. & Jack, S., 31/08/2021, In: Entrepreneurship and Regional Development. 33, 5-6, p. 405-426 22 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  47. Published

    Should we patent it or keep it a secret? The moderating role of proactive orientation in family versus non-family smes

    Giménez-Fernández, E., Beukel, K., Tyler, B., Spielmann, N., Cerrato, D., Discua Cruz, A. & Minciullo, M., 1/08/2021, In: International Small Business Journal. 39, 5, p. 450-473 24 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  48. E-pub ahead of print

    Bridging locality and internationalization – A research agenda on the sustainable development of family firms.

    Baù, M., Block, J., Discua Cruz, A. & Naldi, L., 8/07/2021, (E-pub ahead of print) In: Entrepreneurship and Regional Development.

    Research output: Contribution to Journal/Magazine › Editorial › peer-review

  49. Published

    Researching migrant entrepreneurship communities: a reflection through collaborative (auto)ethnographies

    Vershinina, N. & Discua Cruz, A., 30/06/2021, In: International Entrepreneurship and Management Journal. 17, 2, p. 507-526 20 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  50. Published

    Place as a nexus for corporate heritage identity: An international study of family-owned wineries

    Spielmann, N., Discua Cruz, A., Tyler, B. & Beukel, K., 31/05/2021, In: Journal of Business Research. 129, p. 826-837 12 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  51. Published

    Internationalization of a migrant family firm and contextual uncertainty: The role of ethnic social networks

    Centeno-Caffarena, L. & Discua Cruz, A., 5/05/2021, The Palgrave Handbook of Family Firm Internationalization. Leppäaho, T. & Jack, S. (eds.). Palgrave Macmilan, p. 431-460 30 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter (peer-reviewed) › peer-review

  52. Published

    How do digital innovation teams function? Understanding the team cognition-team process nexus within the context of digital transformation

    Hadjielias, E., Dada, L., Discua Cruz, A., Sekas, S., Christofi, M. & Sakka, G., 1/01/2021, In: Journal of Business Research. 122, p. 373-386 14 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  53. 2020
  54. Published

    Cheers! A teaching project for exploring the opportunities and challenges of internationalization in a small local Brewery

    Discua Cruz, A. & Cavalcanti Junqueira, M. I., 31/12/2020, In: Journal of International Business Education. 15, p. 229-248 20 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  55. Published

    The role of social remittances in promoting transformative societal change

    Fromm, I., Cortez Arias, R., Bulnes, L. C. & Discua Cruz, A., 31/12/2020, Social Innovation of New Ventures: Achieving social inclusion and sustainability in emerging and developing economies. Ramirez Pasillas, M., Ratten, V. & Lundberg, H. (eds.). Routledge, 13 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter (peer-reviewed) › peer-review

  56. Published

    Being different matters! A closer look into product differentiation in specialty coffee family farms in Central America.

    Discua Cruz, A., Centeno-Caffarena, L. & Solano, M. V., 1/06/2020, In: Cross Cultural & Strategic Management. 27, 2, p. 165-188 24 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

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