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Research

Dr Andreas Strobl

Senior Lecturer in International Strategy

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  1. Published

    Brand personality and culture: The role of cultural differences on the impact of brand personality perceptions on tourists' visit intentions

    Matzler, K., Strobl, A., Stokburger-Sauer, N., Bobovnicky, A. & Bauer, F., 1/02/2016, In: Tourism Management. 52, p. 507-520 14 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  2. Published

    The effect of price on word of mouth: First time versus heavy repeat visitors

    Matzler, K., Teichmann, K., Strobl, A. & Partel, M., 28/02/2019, In: Tourism Management. 70, p. 453-459 7 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  3. Published

    Leadership and the wisdom of crowds: how to tap into the collective intelligence of an organization

    Matzler, K., Strobl, A. & Bailom, F., 18/01/2016, In: Strategy & Leadership. 44, 1, p. 30-35 6 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  4. Published

    Switching experience, customer satisfaction, and switching costs in the ICT industry

    Matzler, K., Strobl, A., Thurner, N. & Fuller, J., 16/03/2015, In: Journal of Service Management. 26, 1, p. 117-136 20 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  5. Published

    Managing change in transnational companies: does cultural distance matter?

    Matzler, K., Strobl, A. & Krill, E., 2/03/2020, In: European Journal of International Management. 14, 3, p. 494 - 523 30 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  6. Published

    Customer satisfaction management: Exploring temporal changes in nonlinearities in satisfaction formation of skiers

    Matzler, K., Mazanec, J., Strobl, A. & Teichmann, K., 28/06/2021, In: Problems and Perspectives in Management. 19, 2, p. 398-417 20 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  7. Published

    Absorptive capacity, strategic flexibility, and business model innovation: Empirical evidence from Italian SMEs

    Miroshnychenko, I., Strobl, A., Matzler, K. & De Massis, A., 30/06/2021, In: Journal of Business Research. 130, p. 670-682 13 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  8. Published

    Tell me where you come from and I know what makes you tick: Managing the consumer personality–satisfaction link in diverse cultures

    Mooradian, T., Matzler, K., Strobl, A. & Teichmann, K., 31/03/2023, In: Journal of Consumer Behaviour. 22, 2, p. 253-271 19 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  9. Published

    The effect of work ethic on employees' individual innovation behavior

    Mussner, T., Strobl, A., Veider, V. & Matzler, K., 31/12/2017, In: Creativity and Innovation Management. 26, 4, p. 391-406 16 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  10. Published

    Conclusion: Toward a Theory of Destination Governance

    Peters, M. & Strobl, A., 7/04/2015, Contemporary Destination Governance: A Case Study Approach. Emerald, Vol. 6. p. 223-232 10 p.

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter

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