Prior to teaching in the Management School I spent 19 years working in sales and marketing roles in the UK drinks and hospitality industries. This included the roles of Head of Marketing Services for a major international brewing company, Brand Director (Offer Manager) for a chain of quality food-led pubs and a consultancy role with an international food and drink supplier.  

My teaching at LUMS has spanned diverse marketing subject areas including innovation and B2B marketing, but key focus areas have been marketing strategy/management and channels including retailing. Working across these I have a particular interest in how we more effectively embed aspects of responsibility into our teaching, more specifically aspects of ethics and sustainability relating to product/packaging design and supply chains. 

My other specific area of interest, relating to my roles as Academic Employability Champion and Core Skills lead, is the student development journey and in particular how we ensure that we provide robust and inclusive academic and careers support so that all students have equal opportunities to succeed. 

• UG and PG assessments officer (Marketing)
• Academic tutor and Experience officer (Marketing)
• Marketing core skills lead
• Academic Employability Champion (Marketing)
• ITP assessment vetting and moderation
• 2017-2022 Director of Part I Studies for Marketing
• 2017-2022 Teaching Mentor for GTAs and adjunct staff

Undergraduate

• MKTG100/200/300: Marketing Core Skills - module leader
• MKTG101: Introduction to Marketing - teach the topics 'Marketing Channels' and 'Regulation, Responsibility and Consumption'
• MKTG206: Marketing Simulation 
• MKTG229: Routes to Market - module leader

Postgraduate (MSc Advanced Marketing Management)

• MKTG401[1]: Marketing in Practice - Marketing Simulation

Previous module leadership

• MKTG101: Introduction to Marketing
• MKTG206: Marketing Simulation
• MKTG227: Essentials of Marketing Management
• MKTG301: Strategic Marketing
• FMBA502: Marketing module (full-time MBA)