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Professor Katy Mason

Professor of Markets and Management Practice

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  1. Journal article
  2. Published

    Shared learning in supply networks: evidence from an emerging market supply network

    Mason, K., Oshri, I. & Leek, S., 2012, In: European Journal of Marketing. 46, 11-12, p. 1743-1762 20 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  3. Published

    The sites and practices of business models

    Mason, K. & Spring, M., 08/2011, In: Industrial Marketing Management. 40, 6, p. 1032-1041 10 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  4. Published

    The utilisation of network pictures to examine a company's employees' perceptions of a supplier relationship

    Leek, S. & Mason, K., 04/2010, In: Industrial Marketing Management. 39, 3, p. 400-412 13 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  5. Published

    Network pictures : building an holistic representation of a dyadic relationships.

    Leek, S. & Mason, K., 08/2009, In: Industrial Marketing Management. 38, 6, p. 599-607 9 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  6. Published

    Network pictures: building an holistic representation of a dyadic business-to-business relationship

    Leek, S. & Mason, K., 2009, In: Industrial Marketing Management. 38, 6, p. 599-607 9 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  7. Published

    Learning to build a supply network: an exploration of dynamic business models

    Mason, K. & Leek, S., 06/2008, In: Journal of Management Studies. 45, 4, p. 774-799 26 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  8. Published

    Market orientation and quasi-integration: adding value through relationships

    Mason, K., Doyle, P. & Wong, V., 2006, In: Industrial Marketing Management. 35, 2, p. 140-155 16 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  9. Published

    Market orientation emphases: an exploration of macro, meso and micro drivers

    Mason, K. & Harris, L. C., 2006, In: Marketing Intelligence and Planning. 24, 6, p. 552 552 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  10. Published

    Practitioner problems with gauging market orientation: an exploratory investigation.

    Mason, K. & Harris, L. C., 08/2005, In: Long Range Planning. 38, 4, p. 373-391 19 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  11. Published

    Pitfalls in evaluating market orientation: an exploration of executives' interpretations

    Mason, K. & Harris, L. C., 2005, In: Long Range Planning. 38, 4, p. 373-391 19 p.

    Research output: Contribution to Journal/Magazine › Journal article

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