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Professor Katy Mason

Visiting Researcher

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  1. 2006
  2. Unpublished

    An exploratory investigation into the multiple levels of corporate identity within alternative business models.

    Mason, K., Simões, C. & Leek, S., 2006, (Unpublished).

    Research output: Contribution to conference - Without ISBN/ISSN › Other › peer-review

  3. Unpublished

    An investigation of the utilization of communication methods in a business to business relationships.

    Leek, S. & Mason, K., 2006, (Unpublished).

    Research output: Contribution to conference - Without ISBN/ISSN › Other › peer-review

  4. Published

    Market orientation and quasi-integration: adding value through relationships

    Mason, K., Doyle, P. & Wong, V., 2006, In: Industrial Marketing Management. 35, 2, p. 140-155 16 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  5. Published

    Market orientation emphases: an exploration of macro, meso and micro drivers

    Mason, K. & Harris, L. C., 2006, In: Marketing Intelligence and Planning. 24, 6, p. 552 552 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  6. 2005
  7. Published

    Practitioner problems with gauging market orientation: an exploratory investigation.

    Mason, K. & Harris, L. C., 08/2005, In: Long Range Planning. 38, 4, p. 373-391 19 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  8. Published

    An exploratory investigation into the association between supply network relationships and corporate identity

    Mason, K. & Simöes, C., 2005, EMAC (Milan, Italy) - 2005. N/A: unknown

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper › peer-review

  9. Published

    Pitfalls in evaluating market orientation: an exploration of executives' interpretations

    Mason, K. & Harris, L. C., 2005, In: Long Range Planning. 38, 4, p. 373-391 19 p.

    Research output: Contribution to Journal/Magazine › Journal article

  10. Unpublished

    The absorptive capacity in buyer-supplier networks : a case analysis in an emerging market supply network.

    Mason, K. & Oshri, I., 2005, (Unpublished).

    Research output: Contribution to conference - Without ISBN/ISSN › Other › peer-review

  11. Published

    The association between supply networks, market orientation and business performance: a critical analysis of four different models

    Mason, K. & Harris, L. C., 2005, EMAC (Milan, Italy) - 2005. N/A: unknown

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper › peer-review

  12. 2004
  13. Published

    Knowledge exploitation in product programs: a comparison between the mass production and made to order paradigm

    Oshri, I., Kotlarsky, J. & Mason, K., 2004, 20th EGOS Colloquium - The Organization as a set of Dynamic Relationships (Ljubljana, Slovenia). N/A: unknown

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper › peer-review

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