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Research

Dr Ronika Chakrabarti

Formerly at Lancaster University

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  1. Published

    Market driving at Bottom of the Pyramid (BoP): An analysis of social enterprises from the healthcare sector

    Agarwal, N., Chakrabarti, R., Brem, A. & Bocken, N., 05/2018, In: Journal of Business Research. 86, p. 234-244 11 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  2. Published

    Managing dilemmas of resource mobilization through Jugaad: A multi-method study of social enterprises in Indian healthcare

    Agarwal, N., Chakrabarti, R., Prabhu, J. & Brem, A., 1/09/2020, In: Strategic Entrepreneurship Journal. 14, 3, p. 419-443 25 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  3. Published

    Brand worlds from articulation to integration

    Berthon, P. R., Pitt, L. F., Chakrabarti, R. & Berthon, J. P., 2011, In: Journal of Advertising Research. 51, 1, p. 182-194 13 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  4. Published

    Quality management in business relationships: the role of brands in an open source environment

    Chakrabarti, R., Berthon, P. R., Watson, R. T. & Pitt, L. F., 2007, In: Total Quality Management and Business Excellence. 18, 8, p. 947-955 9 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

  5. Published

    The influence of intuitive expertise in transforming music industry relationships

    Chakrabarti, R. & Vanharanta, M., 2010, Industrial Marketing and Purchasing Group (IMP) (Budapest) - 2010. N/A: unknown

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper › peer-review

  6. Published

    Reward Orientation from an Indian Perspective

    Chakrabarti, R., 2010, Business Markets (ISBM) (Boston) - 2010. N/A: unknown

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper › peer-review

  7. Published

    Exploring strategies for motivational growth among international channel intermediaries in a rapidly developing economy

    Chakrabarti, R., Barnes, B. R., Pitt, L. F. & Berthon, P. R., 2009, Academy of International Business (AIB) South East Asia Regional Conference (Hong Kong) - 2009. N/A: unknown

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper › peer-review

  8. Published

    Investigating motivation among international channel intermediaries

    Chakrabarti, R., Barnes, B. R., Pitt, L. F. & Berthon, P. R., 2009, Academy of Marketing Annual Conference (Leeds) - 2009. N/A: unknown

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper › peer-review

  9. Published

    Motivation in buyer-seller relationship exchange: an international agent/distributor perspective

    Chakrabarti, R. & Barnes, B. R., 2006, Academy of Marketing Conference (Middlesex) - 2006. N/A: unknown

    Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper › peer-review

  10. Published

    Gift giving and social emotions: experience as content

    Chakrabarti, R. & Berthon, P., 05/2012, In: Journal of Public Affairs. 12, 2, p. 154-161 8 p.

    Research output: Contribution to Journal/Magazine › Journal article › peer-review

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