Research output: Contribution to Journal/Magazine › Journal article › peer-review
Research output: Contribution to Journal/Magazine › Journal article › peer-review
}
TY - JOUR
T1 - Anti-Constellations: exploring the impact of negation on consumption
AU - Hogg, M K
PY - 1998
Y1 - 1998
M3 - Journal article
VL - 14
SP - 133
EP - 158
JO - Journal of Marketing Management
JF - Journal of Marketing Management
SN - 0267-257X
IS - 1-3
ER -