Bankers, retailers and their consumers: a relationship marketing perspective

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Research output: Contribution to Journal/Magazine › Journal article › peer-review

Published

<mark>Journal publication date</mark>	1998
<mark>Journal</mark>	International Journal of Bank Marketing
Issue number	4
Volume	16
Number of pages	10
Pages (from-to)	144-153
Publication Status	Published
<mark>Original language</mark>	English

Research