Research output: Contribution to conference - Without ISBN/ISSN › Conference paper › peer-review
Research output: Contribution to conference - Without ISBN/ISSN › Conference paper › peer-review
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TY - CONF
T1 - Barriers to capturing the value of advanced services and digitisation in the road transport industry
AU - Schroeder, Andreas
AU - Galera Zarco, Carlos
AU - Baines, Tim.
AU - Ziaee Bigdeli, Ali
PY - 2016/5/1
Y1 - 2016/5/1
N2 - Servitization and digitization together provide significant opportunities to raise the performance and profitability of the road transport industry. To date these opportunities are only sparsely captured and the potential economic, social and environmental value is forgone. We set out to investigate the barriers to capturing the value of servitization and digitization in the road transport industry.
AB - Servitization and digitization together provide significant opportunities to raise the performance and profitability of the road transport industry. To date these opportunities are only sparsely captured and the potential economic, social and environmental value is forgone. We set out to investigate the barriers to capturing the value of servitization and digitization in the road transport industry.
M3 - Conference paper
T2 - Spring Servitization Conference
Y2 - 16 May 2016 through 17 May 2016
ER -