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Barriers to relationship marketing in consumer retailing

Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter

Published

Standard

Barriers to relationship marketing in consumer retailing. / Pressey, A D; Mathews, B P.
Relationship Marketing. London: Sage, 2005.

Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter

Harvard

Pressey, AD & Mathews, BP 2005, Barriers to relationship marketing in consumer retailing. in Relationship Marketing. Sage, London.

APA

Pressey, A. D., & Mathews, B. P. (2005). Barriers to relationship marketing in consumer retailing. In Relationship Marketing Sage.

Vancouver

Pressey AD, Mathews BP. Barriers to relationship marketing in consumer retailing. In Relationship Marketing. London: Sage. 2005

Author

Pressey, A D ; Mathews, B P. / Barriers to relationship marketing in consumer retailing. Relationship Marketing. London : Sage, 2005.

Bibtex

@inbook{ba5d88636b7449b6838d439e61f6e75b,
title = "Barriers to relationship marketing in consumer retailing",
author = "Pressey, {A D} and Mathews, {B P}",
year = "2005",
language = "English",
booktitle = "Relationship Marketing",
publisher = "Sage",

}

RIS

TY - CHAP

T1 - Barriers to relationship marketing in consumer retailing

AU - Pressey, A D

AU - Mathews, B P

PY - 2005

Y1 - 2005

M3 - Chapter

BT - Relationship Marketing

PB - Sage

CY - London

ER -