Final published version
Research output: Contribution to Journal/Magazine › Journal article › peer-review
Research output: Contribution to Journal/Magazine › Journal article › peer-review
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TY - JOUR
T1 - Better service design for greater civic engagement
AU - Lam, Busayawan
AU - Chen, Yu Ping
AU - Whittle, Jon
AU - Binner, Jane
AU - Lawlor-Wright, Therese
PY - 2015/3
Y1 - 2015/3
N2 - Generally, people have a good understanding of their local areas. Hence, encouraging them to share this tacit knowledge with local authorities, urban designers and city planners could help improve the quality of public space design significantly. However, persuading people to share their concerns/ideas about their areas, especially through a digital platform, presents a real challenge. One of the main barriers is a lack of trust in the public feedback system. Thus, this research investigates relationships between online trust and service design in order to provide a guideline on how to design the feedback system that addresses users' practical and emotional requirements. A mixed-methods approach was employed to identify key factors affecting online trust and their implications on service design. Six key factors affecting online trust were identified and combined to form a basis for service design guidelines. The outcomes show that service design can support all components required to build trust.
AB - Generally, people have a good understanding of their local areas. Hence, encouraging them to share this tacit knowledge with local authorities, urban designers and city planners could help improve the quality of public space design significantly. However, persuading people to share their concerns/ideas about their areas, especially through a digital platform, presents a real challenge. One of the main barriers is a lack of trust in the public feedback system. Thus, this research investigates relationships between online trust and service design in order to provide a guideline on how to design the feedback system that addresses users' practical and emotional requirements. A mixed-methods approach was employed to identify key factors affecting online trust and their implications on service design. Six key factors affecting online trust were identified and combined to form a basis for service design guidelines. The outcomes show that service design can support all components required to build trust.
KW - service design
KW - online trust
KW - public feedback system
KW - ONLINE TRUST
U2 - 10.2752/175630615X14135446523224
DO - 10.2752/175630615X14135446523224
M3 - Journal article
VL - 18
SP - 31
EP - 55
JO - The Design Journal
JF - The Design Journal
SN - 1460-6925
IS - 1
ER -