Final published version
Research output: Contribution to Journal/Magazine › Journal article › peer-review
Research output: Contribution to Journal/Magazine › Journal article › peer-review
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TY - JOUR
T1 - Consumption denied?
T2 - The decline of industrial branch insurance
AU - Burton, Dawn
AU - Knights, David
AU - Leyshon, Andrew
AU - Alferoff, Catrina
AU - Signoretta, Paola
PY - 2005/7/31
Y1 - 2005/7/31
N2 - This article explores the rise and fall of a distinctive form of financial services consumption within the UK: industrial branch, or home service, insurance. It developed in the 19th century as one of the first generally available financial services products, and was targeted at working-class and lower-middle-class households through agents who sold products, and collected premiums, door-to-door. However, this industry is now in terminal decline, which is in part a product of long-term social processes, the rise of 'at-a-distance' delivery systems for financial services, but also due to the unintended consequence of government regulation in the 1990s. This article draws upon research into this industry as it withdraws from this market, reveals the ways in which such firms interact with their customers, throws light upon their strategies of market withdrawal, and reflects upon the implications of the demise of this market for their former customers.
AB - This article explores the rise and fall of a distinctive form of financial services consumption within the UK: industrial branch, or home service, insurance. It developed in the 19th century as one of the first generally available financial services products, and was targeted at working-class and lower-middle-class households through agents who sold products, and collected premiums, door-to-door. However, this industry is now in terminal decline, which is in part a product of long-term social processes, the rise of 'at-a-distance' delivery systems for financial services, but also due to the unintended consequence of government regulation in the 1990s. This article draws upon research into this industry as it withdraws from this market, reveals the ways in which such firms interact with their customers, throws light upon their strategies of market withdrawal, and reflects upon the implications of the demise of this market for their former customers.
KW - Financial exclusion
KW - Financial services
KW - Home service
KW - Industrial branch
KW - Insurance saving
U2 - 10.1177/1469540505053091
DO - 10.1177/1469540505053091
M3 - Journal article
AN - SCOPUS:34247655023
VL - 5
SP - 181
EP - 205
JO - Journal of Consumer Culture
JF - Journal of Consumer Culture
SN - 1469-5405
IS - 2
ER -