COO effect on elite consumers’ perception of luxury and functional products from eleven countries in the emerging market of Pakistan

Marketing

Research output: Contribution to conference - Without ISBN/ISSN › Conference paper

Published

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COO effect on elite consumers’ perception of luxury and functional products from eleven countries in the emerging market of Pakistan. / Khan, Hina; Bamber, David.
2006. Paper presented at AMS/KAMS Cultural Perspectives in Marketing Conference, Seoul, Korea, Republic of.

Research output: Contribution to conference - Without ISBN/ISSN › Conference paper

Bibtex

@conference{f389204e16994b469f264cbb36238116,

title = "COO effect on elite consumers{\textquoteright} perception of luxury and functional products from eleven countries in the emerging market of Pakistan",

author = "Hina Khan and David Bamber",

year = "2006",

language = "English",

note = "AMS/KAMS Cultural Perspectives in Marketing Conference ; Conference date: 01-07-2006",

}

RIS

TY - CONF

T1 - COO effect on elite consumers’ perception of luxury and functional products from eleven countries in the emerging market of Pakistan

AU - Khan, Hina

AU - Bamber, David

PY - 2006

Y1 - 2006

M3 - Conference paper

T2 - AMS/KAMS Cultural Perspectives in Marketing Conference

Y2 - 1 July 2006

ER -

Research