Standard
Cultural "value creation" in the design of cellular phones. / Liem, Andre
; Aryana, Bijan.
Proceedings of the 18th International Conference on Engineering Design (ICED 11): Impacting Society through Engineering Design, VOL 7: Human Behaviour in Design. ed. / SJ Culley; BJ Hicks; TC McAloone; TJ Howard; P BadkeSchaub. Glasgow: Design Society, 2011. p. 254-264 (International Conference on Engineering Design; Vol. 7).
Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper › peer-review
Harvard
Liem, A
& Aryana, B 2011,
Cultural "value creation" in the design of cellular phones. in SJ Culley, BJ Hicks, TC McAloone, TJ Howard & P BadkeSchaub (eds),
Proceedings of the 18th International Conference on Engineering Design (ICED 11): Impacting Society through Engineering Design, VOL 7: Human Behaviour in Design. International Conference on Engineering Design, vol. 7, Design Society, Glasgow, pp. 254-264, 18th International Conference on Engineering Design (ICED), Denmark,
15/08/11.
APA
Liem, A.
, & Aryana, B. (2011).
Cultural "value creation" in the design of cellular phones. In SJ. Culley, BJ. Hicks, TC. McAloone, TJ. Howard, & P. BadkeSchaub (Eds.),
Proceedings of the 18th International Conference on Engineering Design (ICED 11): Impacting Society through Engineering Design, VOL 7: Human Behaviour in Design (pp. 254-264). (International Conference on Engineering Design; Vol. 7). Design Society.
Vancouver
Liem A
, Aryana B.
Cultural "value creation" in the design of cellular phones. In Culley SJ, Hicks BJ, McAloone TC, Howard TJ, BadkeSchaub P, editors, Proceedings of the 18th International Conference on Engineering Design (ICED 11): Impacting Society through Engineering Design, VOL 7: Human Behaviour in Design. Glasgow: Design Society. 2011. p. 254-264. (International Conference on Engineering Design).
Author
Liem, Andre
; Aryana, Bijan. /
Cultural "value creation" in the design of cellular phones. Proceedings of the 18th International Conference on Engineering Design (ICED 11): Impacting Society through Engineering Design, VOL 7: Human Behaviour in Design. editor / SJ Culley ; BJ Hicks ; TC McAloone ; TJ Howard ; P BadkeSchaub. Glasgow : Design Society, 2011. pp. 254-264 (International Conference on Engineering Design).
Bibtex
@inproceedings{c8b5e3b3b1ec4007806071e6c38ef279,
title = "Cultural {"}value creation{"} in the design of cellular phones",
abstract = "The extension of Cagan and Vogel's {"}Value Creation Model{"} with culture as an additional component may enhance the search for superior value and competitive advantage. However, to manage different judgments and positioning of different evaluators, contextual research on users is needed in order to find more valid classifications. It is important to understand how users consider each of these dimensions when they want to define an identity for a product.As a case, cellular phones were used for discussing cultural factors as well as relationships among values, lifestyles and consumer behaviour. With respect to individual features and components, no specific design recommendation can be made at this point of time. Attribute based methods were not enough for understanding users' real behaviour and tendencies towards a product. A product is more than just a combination of its components or attributes. However, a more elaborate mapping of hardware and software components onto Hofstede's cultural dimensions can lead to interesting findings based on the identification of cultural specific components, especially when comparing between Asian and Western likings and requirements.",
keywords = "Culture, Value Creation, Cellular Phone, Innovation, FUZZY FRONT-END, MOBILE PHONES, ENTREPRENEURSHIP, PERSONALIZATION, CHINA",
author = "Andre Liem and Bijan Aryana",
year = "2011",
language = "English",
isbn = "9781904670278",
series = "International Conference on Engineering Design",
publisher = "Design Society",
pages = "254--264",
editor = "SJ Culley and BJ Hicks and TC McAloone and TJ Howard and P BadkeSchaub",
booktitle = "Proceedings of the 18th International Conference on Engineering Design (ICED 11)",
note = "18th International Conference on Engineering Design (ICED) ; Conference date: 15-08-2011 Through 18-08-2011",
}
RIS
TY - GEN
T1 - Cultural "value creation" in the design of cellular phones
AU - Liem, Andre
AU - Aryana, Bijan
PY - 2011
Y1 - 2011
N2 - The extension of Cagan and Vogel's "Value Creation Model" with culture as an additional component may enhance the search for superior value and competitive advantage. However, to manage different judgments and positioning of different evaluators, contextual research on users is needed in order to find more valid classifications. It is important to understand how users consider each of these dimensions when they want to define an identity for a product.As a case, cellular phones were used for discussing cultural factors as well as relationships among values, lifestyles and consumer behaviour. With respect to individual features and components, no specific design recommendation can be made at this point of time. Attribute based methods were not enough for understanding users' real behaviour and tendencies towards a product. A product is more than just a combination of its components or attributes. However, a more elaborate mapping of hardware and software components onto Hofstede's cultural dimensions can lead to interesting findings based on the identification of cultural specific components, especially when comparing between Asian and Western likings and requirements.
AB - The extension of Cagan and Vogel's "Value Creation Model" with culture as an additional component may enhance the search for superior value and competitive advantage. However, to manage different judgments and positioning of different evaluators, contextual research on users is needed in order to find more valid classifications. It is important to understand how users consider each of these dimensions when they want to define an identity for a product.As a case, cellular phones were used for discussing cultural factors as well as relationships among values, lifestyles and consumer behaviour. With respect to individual features and components, no specific design recommendation can be made at this point of time. Attribute based methods were not enough for understanding users' real behaviour and tendencies towards a product. A product is more than just a combination of its components or attributes. However, a more elaborate mapping of hardware and software components onto Hofstede's cultural dimensions can lead to interesting findings based on the identification of cultural specific components, especially when comparing between Asian and Western likings and requirements.
KW - Culture
KW - Value Creation
KW - Cellular Phone
KW - Innovation
KW - FUZZY FRONT-END
KW - MOBILE PHONES
KW - ENTREPRENEURSHIP
KW - PERSONALIZATION
KW - CHINA
M3 - Conference contribution/Paper
SN - 9781904670278
T3 - International Conference on Engineering Design
SP - 254
EP - 264
BT - Proceedings of the 18th International Conference on Engineering Design (ICED 11)
A2 - Culley, SJ
A2 - Hicks, BJ
A2 - McAloone, TC
A2 - Howard, TJ
A2 - BadkeSchaub, P
PB - Design Society
CY - Glasgow
T2 - 18th International Conference on Engineering Design (ICED)
Y2 - 15 August 2011 through 18 August 2011
ER -
