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Customer relationship management: private sector principles to public sector adoption

Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper › peer-review

Published

Standard

Customer relationship management: private sector principles to public sector adoption. / Fletcher, K; Pressey, A D.
European Marketing Academy Conference (Athens) - 2006. N/A: unknown, 2006.

Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper › peer-review

Harvard

Fletcher, K & Pressey, AD 2006, Customer relationship management: private sector principles to public sector adoption. in European Marketing Academy Conference (Athens) - 2006. unknown, N/A.

APA

Fletcher, K., & Pressey, A. D. (2006). Customer relationship management: private sector principles to public sector adoption. In European Marketing Academy Conference (Athens) - 2006 unknown.

Vancouver

Fletcher K, Pressey AD. Customer relationship management: private sector principles to public sector adoption. In European Marketing Academy Conference (Athens) - 2006. N/A: unknown. 2006

Author

Fletcher, K ; Pressey, A D. / Customer relationship management: private sector principles to public sector adoption. European Marketing Academy Conference (Athens) - 2006. N/A : unknown, 2006.

Bibtex

@inproceedings{828c47c86dfd46e695c7e4b861d84089,
title = "Customer relationship management: private sector principles to public sector adoption",
author = "K Fletcher and Pressey, {A D}",
year = "2006",
language = "English",
booktitle = "European Marketing Academy Conference (Athens) - 2006",
publisher = "unknown",

}

RIS

TY - GEN

T1 - Customer relationship management: private sector principles to public sector adoption

AU - Fletcher, K

AU - Pressey, A D

PY - 2006

Y1 - 2006

M3 - Conference contribution/Paper

BT - European Marketing Academy Conference (Athens) - 2006

PB - unknown

CY - N/A

ER -