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Developing and managing relational market-based assets in professional services: client relationships in management consultancy

Research output: Contribution to Journal/Magazine › Journal article › peer-review

Published

Standard

Developing and managing relational market-based assets in professional services: client relationships in management consultancy. / Karantinou, K M; Hogg, M K.
In: Marketing Management Journal, Vol. 17, No. 2, 2007, p. 16-39.

Research output: Contribution to Journal/Magazine › Journal article › peer-review

Harvard

Karantinou, KM & Hogg, MK 2007, 'Developing and managing relational market-based assets in professional services: client relationships in management consultancy', Marketing Management Journal, vol. 17, no. 2, pp. 16-39.

APA

Karantinou, K. M., & Hogg, M. K. (2007). Developing and managing relational market-based assets in professional services: client relationships in management consultancy. Marketing Management Journal, 17(2), 16-39.

Vancouver

Karantinou KM, Hogg MK. Developing and managing relational market-based assets in professional services: client relationships in management consultancy. Marketing Management Journal. 2007;17(2):16-39.

Author

Karantinou, K M ; Hogg, M K. / Developing and managing relational market-based assets in professional services: client relationships in management consultancy. In: Marketing Management Journal. 2007 ; Vol. 17, No. 2. pp. 16-39.

Bibtex

@article{569155bd90894eddae9daf97a54dae42,
title = "Developing and managing relational market-based assets in professional services: client relationships in management consultancy",
author = "Karantinou, {K M} and Hogg, {M K}",
year = "2007",
language = "English",
volume = "17",
pages = "16--39",
journal = "Marketing Management Journal",
issn = "2329-9762",
number = "2",

}

RIS

TY - JOUR

T1 - Developing and managing relational market-based assets in professional services: client relationships in management consultancy

AU - Karantinou, K M

AU - Hogg, M K

PY - 2007

Y1 - 2007

M3 - Journal article

VL - 17

SP - 16

EP - 39

JO - Marketing Management Journal

JF - Marketing Management Journal

SN - 2329-9762

IS - 2

ER -