Standard
Digital Texts as Market Actors: A Semantic Network Analysis. /
Lee, Ban; Roscoe, Philip; Dowell, David.
Market Studies: Mapping, Theorizing and Impacting Market Action. ed. / Susi Geiger; Katy Mason; Neil Pollock; Philip Roscoe; Annmarie Ryan; Stefan Schwarzkopf; Pascale Trompette. Cambridge: Cambridge University Press, 2024. p. 382-400.
Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter (peer-reviewed) › peer-review
Harvard
Lee, B, Roscoe, P & Dowell, D 2024,
Digital Texts as Market Actors: A Semantic Network Analysis. in S Geiger, K Mason, N Pollock, P Roscoe, A Ryan, S Schwarzkopf & P Trompette (eds),
Market Studies: Mapping, Theorizing and Impacting Market Action. Cambridge University Press, Cambridge, pp. 382-400.
https://doi.org/10.1017/9781009413961.029
APA
Lee, B., Roscoe, P., & Dowell, D. (2024).
Digital Texts as Market Actors: A Semantic Network Analysis. In S. Geiger, K. Mason, N. Pollock, P. Roscoe, A. Ryan, S. Schwarzkopf, & P. Trompette (Eds.),
Market Studies: Mapping, Theorizing and Impacting Market Action (pp. 382-400). Cambridge University Press.
https://doi.org/10.1017/9781009413961.029
Vancouver
Lee B, Roscoe P, Dowell D.
Digital Texts as Market Actors: A Semantic Network Analysis. In Geiger S, Mason K, Pollock N, Roscoe P, Ryan A, Schwarzkopf S, Trompette P, editors, Market Studies: Mapping, Theorizing and Impacting Market Action. Cambridge: Cambridge University Press. 2024. p. 382-400 Epub 2024 Nov 22. doi: 10.1017/9781009413961.029
Author
Lee, Ban ; Roscoe, Philip ; Dowell, David. /
Digital Texts as Market Actors : A Semantic Network Analysis. Market Studies: Mapping, Theorizing and Impacting Market Action. editor / Susi Geiger ; Katy Mason ; Neil Pollock ; Philip Roscoe ; Annmarie Ryan ; Stefan Schwarzkopf ; Pascale Trompette. Cambridge : Cambridge University Press, 2024. pp. 382-400
Bibtex
@inbook{8129bda6c2494790acd42811b0a92283,
title = "Digital Texts as Market Actors: A Semantic Network Analysis",
abstract = "How might researchers begin to tackle markets that are constructed through digital texts, and how might they do so within the richly descriptive tradition of Market Studies? This chapter introduces semantic network analysis (SMA) of digital texts. It discusses the use of SMA to map the rhizomic structures of discourse, to extract mental models of participants, and draw a shared cognitive map from dispersed discourses. Through the example of an empirical study, focusing on an art investment consultancy, it examines how these methods can contribute to Market Studies and other related fields. It concludes with reflections on the relationship between theory, research practice, and the performative work of market texts",
author = "Ban Lee and Philip Roscoe and David Dowell",
year = "2024",
month = nov,
day = "30",
doi = "10.1017/9781009413961.029",
language = "English",
isbn = "9781009413978",
pages = "382--400",
editor = "Susi Geiger and Katy Mason and Neil Pollock and Philip Roscoe and Annmarie Ryan and Stefan Schwarzkopf and Pascale Trompette",
booktitle = "Market Studies",
publisher = "Cambridge University Press",
address = "United Kingdom",
}
RIS
TY - CHAP
T1 - Digital Texts as Market Actors
T2 - A Semantic Network Analysis
AU - Lee, Ban
AU - Roscoe, Philip
AU - Dowell, David
PY - 2024/11/30
Y1 - 2024/11/30
N2 - How might researchers begin to tackle markets that are constructed through digital texts, and how might they do so within the richly descriptive tradition of Market Studies? This chapter introduces semantic network analysis (SMA) of digital texts. It discusses the use of SMA to map the rhizomic structures of discourse, to extract mental models of participants, and draw a shared cognitive map from dispersed discourses. Through the example of an empirical study, focusing on an art investment consultancy, it examines how these methods can contribute to Market Studies and other related fields. It concludes with reflections on the relationship between theory, research practice, and the performative work of market texts
AB - How might researchers begin to tackle markets that are constructed through digital texts, and how might they do so within the richly descriptive tradition of Market Studies? This chapter introduces semantic network analysis (SMA) of digital texts. It discusses the use of SMA to map the rhizomic structures of discourse, to extract mental models of participants, and draw a shared cognitive map from dispersed discourses. Through the example of an empirical study, focusing on an art investment consultancy, it examines how these methods can contribute to Market Studies and other related fields. It concludes with reflections on the relationship between theory, research practice, and the performative work of market texts
U2 - 10.1017/9781009413961.029
DO - 10.1017/9781009413961.029
M3 - Chapter (peer-reviewed)
SN - 9781009413978
SP - 382
EP - 400
BT - Market Studies
A2 - Geiger, Susi
A2 - Mason, Katy
A2 - Pollock, Neil
A2 - Roscoe, Philip
A2 - Ryan, Annmarie
A2 - Schwarzkopf, Stefan
A2 - Trompette, Pascale
PB - Cambridge University Press
CY - Cambridge
ER -
