Standard
Formation of Brand Image in a Cross-Cultural Context. /
Salciuviene, Laura; Auruskeviciene, Vilte; Virvilaite, Regina.
Proceedings of the 13th Annual Conference on Marketing and Business Strategies for Central & Eastern Europe: December 1 - 3, 2005, Vienna, Austria. ed. / Petr Chadraba; Reiner Springer. Vienna: Vienna University of Economics and Business Administration, Institute of International Business, 2005.
Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper › peer-review
Harvard
Salciuviene, L, Auruskeviciene, V & Virvilaite, R 2005,
Formation of Brand Image in a Cross-Cultural Context. in P Chadraba & R Springer (eds),
Proceedings of the 13th Annual Conference on Marketing and Business Strategies for Central & Eastern Europe: December 1 - 3, 2005, Vienna, Austria. Vienna University of Economics and Business Administration, Institute of International Business, Vienna, 13th Annual Conference on Marketingand Business Strategies for Central & Eastern Europe , Vienna, Austria,
1/12/05.
APA
Salciuviene, L., Auruskeviciene, V., & Virvilaite, R. (2005).
Formation of Brand Image in a Cross-Cultural Context. In P. Chadraba, & R. Springer (Eds.),
Proceedings of the 13th Annual Conference on Marketing and Business Strategies for Central & Eastern Europe: December 1 - 3, 2005, Vienna, Austria Vienna University of Economics and Business Administration, Institute of International Business.
Vancouver
Salciuviene L, Auruskeviciene V, Virvilaite R.
Formation of Brand Image in a Cross-Cultural Context. In Chadraba P, Springer R, editors, Proceedings of the 13th Annual Conference on Marketing and Business Strategies for Central & Eastern Europe: December 1 - 3, 2005, Vienna, Austria. Vienna: Vienna University of Economics and Business Administration, Institute of International Business. 2005
Author
Salciuviene, Laura ; Auruskeviciene, Vilte ; Virvilaite, Regina. /
Formation of Brand Image in a Cross-Cultural Context. Proceedings of the 13th Annual Conference on Marketing and Business Strategies for Central & Eastern Europe: December 1 - 3, 2005, Vienna, Austria. editor / Petr Chadraba ; Reiner Springer. Vienna : Vienna University of Economics and Business Administration, Institute of International Business, 2005.
Bibtex
@inproceedings{fd7dea6edfc640b0b6725459e603d8c8,
title = "Formation of Brand Image in a Cross-Cultural Context",
author = "Laura Salciuviene and Vilte Auruskeviciene and Regina Virvilaite",
year = "2005",
language = "English",
isbn = "3-9502045-3-9",
editor = "Petr Chadraba and Reiner Springer",
booktitle = "Proceedings of the 13th Annual Conference on Marketing and Business Strategies for Central & Eastern Europe",
publisher = "Vienna University of Economics and Business Administration, Institute of International Business",
note = "13th Annual Conference on Marketingand Business Strategies for Central & Eastern Europe ; Conference date: 01-12-2005 Through 03-12-2005",
}
RIS
TY - GEN
T1 - Formation of Brand Image in a Cross-Cultural Context
AU - Salciuviene, Laura
AU - Auruskeviciene, Vilte
AU - Virvilaite, Regina
PY - 2005
Y1 - 2005
M3 - Conference contribution/Paper
SN - 3-9502045-3-9
BT - Proceedings of the 13th Annual Conference on Marketing and Business Strategies for Central & Eastern Europe
A2 - Chadraba, Petr
A2 - Springer, Reiner
PB - Vienna University of Economics and Business Administration, Institute of International Business
CY - Vienna
T2 - 13th Annual Conference on Marketingand Business Strategies for Central & Eastern Europe
Y2 - 1 December 2005 through 3 December 2005
ER -
