Gender, identity and the consumption of advertising

Marketing

Research output: Contribution to Journal/Magazine › Journal article › peer-review

Published

Standard

Gender, identity and the consumption of advertising. / Hogg, M K; Garrow, J.
In: Qualitative Market Research: An International Journal, Vol. 6, No. 3, 2003, p. 160-174.

Research output: Contribution to Journal/Magazine › Journal article › peer-review

Harvard

Hogg, MK & Garrow, J 2003, 'Gender, identity and the consumption of advertising', Qualitative Market Research: An International Journal, vol. 6, no. 3, pp. 160-174.

APA

Hogg, M. K., & Garrow, J. (2003). Gender, identity and the consumption of advertising. Qualitative Market Research: An International Journal, 6(3), 160-174.

Vancouver

Hogg MK, Garrow J. Gender, identity and the consumption of advertising. Qualitative Market Research: An International Journal. 2003;6(3):160-174.

Author

Hogg, M K ; Garrow, J. / Gender, identity and the consumption of advertising. In: Qualitative Market Research: An International Journal. 2003 ; Vol. 6, No. 3. pp. 160-174.

Bibtex

@article{f8204d1d25e84a4080e9756ca31e419f,

title = "Gender, identity and the consumption of advertising",

author = "Hogg, {M K} and J Garrow",

year = "2003",

language = "English",

volume = "6",

pages = "160--174",

journal = "Qualitative Market Research: An International Journal",

issn = "1352-2752",

publisher = "Emerald Group Publishing Ltd.",

number = "3",

}

RIS

TY - JOUR

T1 - Gender, identity and the consumption of advertising

AU - Hogg, M K

AU - Garrow, J

PY - 2003

Y1 - 2003

M3 - Journal article

VL - 6

SP - 160

EP - 174

JO - Qualitative Market Research: An International Journal

JF - Qualitative Market Research: An International Journal

SN - 1352-2752

IS - 3

ER -

Research