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Globablisation Mix Analysis & Assessment Method (GMAAM): International Marketing Approach to Design Multicultural E-Commerce

Research output: Working paper

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@techreport{0cfd35f50999466aa9e71591b95ac981,
title = "Globablisation Mix Analysis & Assessment Method (GMAAM): International Marketing Approach to Design Multicultural E-Commerce",
keywords = "cs_eprint_id, 474 cs_uid, 1",
author = "I. Sommerville",
year = "2001",
month = jun,
language = "English",
type = "WorkingPaper",

}

RIS

TY - UNPB

T1 - Globablisation Mix Analysis & Assessment Method (GMAAM): International Marketing Approach to Design Multicultural E-Commerce

AU - Sommerville, I.

PY - 2001/6

Y1 - 2001/6

KW - cs_eprint_id

KW - 474 cs_uid

KW - 1

M3 - Working paper

BT - Globablisation Mix Analysis & Assessment Method (GMAAM): International Marketing Approach to Design Multicultural E-Commerce

ER -