Standard
Good sport. / Olson, Eric M.; Slater, Stanley F.
; Cooper, Rachel D. et al.
In:
Marketing Management, Vol. 15, No. 1, 31.01.2006, p. 14-17.
Research output: Contribution to Journal/Magazine › Review article › peer-review
Harvard
Olson, EM, Slater, SF
, Cooper, RD & Reddy, V 2006, '
Good sport',
Marketing Management, vol. 15, no. 1, pp. 14-17.
APA
Vancouver
Author
Bibtex
@article{b7d7f89b6b84401b8cd8f988b96d533e,
title = "Good sport",
author = "Olson, {Eric M.} and Slater, {Stanley F.} and Cooper, {Rachel D.} and Venkat Reddy",
year = "2006",
month = jan,
day = "31",
language = "English",
volume = "15",
pages = "14--17",
journal = "Marketing Management",
issn = "1061-3846",
publisher = "American Marketing Association",
number = "1",
}
RIS
TY - JOUR
T1 - Good sport
AU - Olson, Eric M.
AU - Slater, Stanley F.
AU - Cooper, Rachel D.
AU - Reddy, Venkat
PY - 2006/1/31
Y1 - 2006/1/31
M3 - Review article
AN - SCOPUS:33244498088
VL - 15
SP - 14
EP - 17
JO - Marketing Management
JF - Marketing Management
SN - 1061-3846
IS - 1
ER -
