Introduction and overview

Marketing

Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter

Published

Standard

Introduction and overview. / Hogg, M K.
Consumer Behavior I: Research and Influences (Three-Volume Set, Vol 1 - 3). London: Sage, 2005.

Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter

Harvard

Hogg, MK 2005, Introduction and overview. in Consumer Behavior I: Research and Influences (Three-Volume Set, Vol 1 - 3). Sage, London.

APA

Hogg, M. K. (2005). Introduction and overview. In Consumer Behavior I: Research and Influences (Three-Volume Set, Vol 1 - 3) Sage.

Vancouver

Hogg MK. Introduction and overview. In Consumer Behavior I: Research and Influences (Three-Volume Set, Vol 1 - 3). London: Sage. 2005

Author

Hogg, M K. / Introduction and overview. Consumer Behavior I: Research and Influences (Three-Volume Set, Vol 1 - 3). London : Sage, 2005.

Bibtex

@inbook{0a51a2752ab5461f90f4ac3ee146bfb1,

title = "Introduction and overview",

author = "Hogg, {M K}",

year = "2005",

language = "English",

isbn = "1412908418",

booktitle = "Consumer Behavior I: Research and Influences (Three-Volume Set, Vol 1 - 3)",

publisher = "Sage",

}

RIS

TY - CHAP

T1 - Introduction and overview

AU - Hogg, M K

PY - 2005

Y1 - 2005

M3 - Chapter

SN - 1412908418

BT - Consumer Behavior I: Research and Influences (Three-Volume Set, Vol 1 - 3)

PB - Sage

CY - London

ER -

Research