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“Living the dream” - a psychoanalytical exploration of franchisee autonomy

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“Living the dream” - a psychoanalytical exploration of franchisee autonomy. / Larty, Joanne; Hopkinson, Gillian.
In: Journal of Small Business Management, Vol. 61, No. 6, 30.09.2023, p. 1-24.

Research output: Contribution to Journal/MagazineJournal articlepeer-review

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Larty J, Hopkinson G. “Living the dream” - a psychoanalytical exploration of franchisee autonomy. Journal of Small Business Management. 2023 Sept 30;61(6):1-24. Epub 2021 Aug 4. doi: 10.1080/00472778.2021.1934850

Author

Larty, Joanne ; Hopkinson, Gillian. / “Living the dream” - a psychoanalytical exploration of franchisee autonomy. In: Journal of Small Business Management. 2023 ; Vol. 61, No. 6. pp. 1-24.

Bibtex

@article{0a576864f7484918a8b7ed3980126823,
title = "“Living the dream” - a psychoanalytical exploration of franchisee autonomy",
abstract = "The notion of autonomy is widely drawn upon as a contributor to motivation, satisfaction, and performance in franchise systems, yet autonomy lacks sufficient theorization and is often treated as a black box. We thus remain ill-equipped to explore further the role of autonomy within the franchise organization and to answer questions about how autonomy is experienced, fulfilled and sustained by franchisee business owners. This paper employs a psychoanalytic lens, drawing on the work of Lacan, to offer a deeper psychologized explanation of autonomy. From this theorization, our findings provide an insight into how the quest for autonomy plays an important role in enabling the franchising format and keeping alive the dream of being your own boss, but at the same time the ongoing struggle to craft oneself as autonomous creates tensions and anxieties. The study provides an important addition to economic explanations of franchising.",
keywords = "Psychoanalysis, autonomy, creative struggles, self-employment",
author = "Joanne Larty and Gillian Hopkinson",
year = "2023",
month = sep,
day = "30",
doi = "10.1080/00472778.2021.1934850",
language = "English",
volume = "61",
pages = "1--24",
journal = "Journal of Small Business Management",
issn = "0047-2778",
publisher = "Wiley-Blackwell",
number = "6",

}

RIS

TY - JOUR

T1 - “Living the dream” - a psychoanalytical exploration of franchisee autonomy

AU - Larty, Joanne

AU - Hopkinson, Gillian

PY - 2023/9/30

Y1 - 2023/9/30

N2 - The notion of autonomy is widely drawn upon as a contributor to motivation, satisfaction, and performance in franchise systems, yet autonomy lacks sufficient theorization and is often treated as a black box. We thus remain ill-equipped to explore further the role of autonomy within the franchise organization and to answer questions about how autonomy is experienced, fulfilled and sustained by franchisee business owners. This paper employs a psychoanalytic lens, drawing on the work of Lacan, to offer a deeper psychologized explanation of autonomy. From this theorization, our findings provide an insight into how the quest for autonomy plays an important role in enabling the franchising format and keeping alive the dream of being your own boss, but at the same time the ongoing struggle to craft oneself as autonomous creates tensions and anxieties. The study provides an important addition to economic explanations of franchising.

AB - The notion of autonomy is widely drawn upon as a contributor to motivation, satisfaction, and performance in franchise systems, yet autonomy lacks sufficient theorization and is often treated as a black box. We thus remain ill-equipped to explore further the role of autonomy within the franchise organization and to answer questions about how autonomy is experienced, fulfilled and sustained by franchisee business owners. This paper employs a psychoanalytic lens, drawing on the work of Lacan, to offer a deeper psychologized explanation of autonomy. From this theorization, our findings provide an insight into how the quest for autonomy plays an important role in enabling the franchising format and keeping alive the dream of being your own boss, but at the same time the ongoing struggle to craft oneself as autonomous creates tensions and anxieties. The study provides an important addition to economic explanations of franchising.

KW - Psychoanalysis

KW - autonomy

KW - creative struggles

KW - self-employment

U2 - 10.1080/00472778.2021.1934850

DO - 10.1080/00472778.2021.1934850

M3 - Journal article

VL - 61

SP - 1

EP - 24

JO - Journal of Small Business Management

JF - Journal of Small Business Management

SN - 0047-2778

IS - 6

ER -