Need for cognition as a moderator of affective and cognitive elements in online attitude toward the brand formation

Marketing

Research output: Contribution to Journal/Magazine › Journal article › peer-review

Published

Standard

Need for cognition as a moderator of affective and cognitive elements in online attitude toward the brand formation. / Miller, C H; Reardon, J; Salciuviene, L et al.
In: Journal of Business and Economics Research, Vol. 7, No. 12, 2009, p. 65-72.

Research output: Contribution to Journal/Magazine › Journal article › peer-review

Harvard

Miller, CH, Reardon, J, Salciuviene, L, Auruskeviciene, V, Lee, K & Miller, K 2009, 'Need for cognition as a moderator of affective and cognitive elements in online attitude toward the brand formation', Journal of Business and Economics Research, vol. 7, no. 12, pp. 65-72.

APA

Miller, C. H., Reardon, J., Salciuviene, L., Auruskeviciene, V., Lee, K., & Miller, K. (2009). Need for cognition as a moderator of affective and cognitive elements in online attitude toward the brand formation. Journal of Business and Economics Research, 7(12), 65-72.

Vancouver

Miller CH, Reardon J, Salciuviene L, Auruskeviciene V, Lee K, Miller K. Need for cognition as a moderator of affective and cognitive elements in online attitude toward the brand formation. Journal of Business and Economics Research. 2009;7(12):65-72.

Author

Miller, C H ; Reardon, J ; Salciuviene, L et al. / Need for cognition as a moderator of affective and cognitive elements in online attitude toward the brand formation. In: Journal of Business and Economics Research. 2009 ; Vol. 7, No. 12. pp. 65-72.

Bibtex

@article{fdb0e6f13c1d41679c854084a9ba7fe8,

title = "Need for cognition as a moderator of affective and cognitive elements in online attitude toward the brand formation",

author = "Miller, {C H} and J Reardon and L Salciuviene and V Auruskeviciene and K Lee and K Miller",

year = "2009",

language = "English",

volume = "7",

pages = "65--72",

journal = "Journal of Business and Economics Research",

issn = "2157-8893",

publisher = "Clute Institute",

number = "12",

}

RIS

TY - JOUR

T1 - Need for cognition as a moderator of affective and cognitive elements in online attitude toward the brand formation

AU - Miller, C H

AU - Reardon, J

AU - Salciuviene, L

AU - Auruskeviciene, V

AU - Lee, K

AU - Miller, K

PY - 2009

Y1 - 2009

M3 - Journal article

VL - 7

SP - 65

EP - 72

JO - Journal of Business and Economics Research

JF - Journal of Business and Economics Research

SN - 2157-8893

IS - 12

ER -

Research