Recent reports in media and research findings in the scientific literature suggest the growing importance of corporate social responsibility among practitioners, especially in the case of small and medium-sized enterprises that are characterised by limited resources required to adequately compete in the fast changing macro-environment. Previous research still lacks clarity about perceived corporate social responsibility, its strengths and challenges that small and
medium-sized enterprises face when implementing such policies in practice. Our study aims to identify perceived corporate social responsibility initiatives among Lithuanian small and medium-sized enterprises. The contribution of our study manifests itself in developing a theoretical model based on qualitative semi-structured interviews and suggests corporate social responsibility initiatives that both encourage and prevent their implementation by small and mediumsized
enterprises.