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Remediating politics: brand(ed) new sexualities and real bodies online

Research output: Contribution to Journal/MagazineJournal articlepeer-review

<mark>Journal publication date</mark>2013
<mark>Journal</mark>Journal of Lesbian Studies
Issue number3-4
Number of pages14
Pages (from-to)253-266
Publication StatusPublished
Early online date15/07/13
<mark>Original language</mark>English


This article suggests that, in a world emerging in and through mediation, branded sex bloggers and portals become (re)mediators of queer and feminist politics. It examines the websites of two porn production companies, Nofauxxx and Furry Girl, and analyses how they respond to older media forms, re-articulate long-standing debates about pornography in new mediated environments, and re-signify the pornographic object. Key in this process is the circulation of “authenticity,” “real bodies,” and “diversity” discourses. Through this circulation, sex blogger/brand portals mediate models of queer and feminist political engagement entrenched with notions of digital networks and free markets more generally.