Research output: Contribution to Journal/Magazine › Journal article › peer-review
Research output: Contribution to Journal/Magazine › Journal article › peer-review
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TY - JOUR
T1 - Services, products and the institutional structure of production
AU - Araujo, L M
AU - Spring, M
PY - 2006
Y1 - 2006
N2 - This paper revisits the product–service distinction from an institutional perspective. Much of the literature in marketing and management has focused on the intrinsic characteristics of services with a view to derive implications for the management of service-based firms. Our key argument is that the quest for foundational differences between products and services is misguided. What counts as a product or a service is dependent on the nature of producer–user interactions and the institutional structure of production rather than on any essentialist feature of products or services. Furthermore, we develop the argument that services play an increasingly important role in manufacturing firms and we explore the reasons that underpin this trend.
AB - This paper revisits the product–service distinction from an institutional perspective. Much of the literature in marketing and management has focused on the intrinsic characteristics of services with a view to derive implications for the management of service-based firms. Our key argument is that the quest for foundational differences between products and services is misguided. What counts as a product or a service is dependent on the nature of producer–user interactions and the institutional structure of production rather than on any essentialist feature of products or services. Furthermore, we develop the argument that services play an increasingly important role in manufacturing firms and we explore the reasons that underpin this trend.
KW - Product and service definitions; Tradability of services; Manufacturing move into services
U2 - 10.1016/j.indmarman.2006.05.013
DO - 10.1016/j.indmarman.2006.05.013
M3 - Journal article
VL - 35
SP - 797
EP - 805
JO - Industrial Marketing Management
JF - Industrial Marketing Management
SN - 0019-8501
IS - 7
ER -