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Shaping exchanges, performing markets: the study of marketing practices

Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSNChapter

Published
Publication date2009
Host publicationThe Sage Handbook of Marketing Theory
EditorsPauline Maclaran, Michael Saren, Barbara Stern, Mark Tadajewski
Place of PublicationLondon
PublisherSage
Pages195-218
Number of pages24
ISBN (Print)978-1-84787-505-1
<mark>Original language</mark>English