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Stigma: Addressing negative associations in product design

Research output: Contribution to conference - Without ISBN/ISSN Conference paperpeer-review

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Standard

Stigma: Addressing negative associations in product design. / Stockton, Glynn.
2009. 546-551 Paper presented at 11th International Conference on Engineering and Product Design Education: Creating a Better World, E and PDE 2009, Brighton, United Kingdom.

Research output: Contribution to conference - Without ISBN/ISSN Conference paperpeer-review

Harvard

Stockton, G 2009, 'Stigma: Addressing negative associations in product design', Paper presented at 11th International Conference on Engineering and Product Design Education: Creating a Better World, E and PDE 2009, Brighton, United Kingdom, 10/09/09 - 11/09/09 pp. 546-551.

APA

Stockton, G. (2009). Stigma: Addressing negative associations in product design. 546-551. Paper presented at 11th International Conference on Engineering and Product Design Education: Creating a Better World, E and PDE 2009, Brighton, United Kingdom.

Vancouver

Stockton G. Stigma: Addressing negative associations in product design. 2009. Paper presented at 11th International Conference on Engineering and Product Design Education: Creating a Better World, E and PDE 2009, Brighton, United Kingdom.

Author

Stockton, Glynn. / Stigma : Addressing negative associations in product design. Paper presented at 11th International Conference on Engineering and Product Design Education: Creating a Better World, E and PDE 2009, Brighton, United Kingdom.6 p.

Bibtex

@conference{48bf99df00fe4ea398f39aef76b71fe0,
title = "Stigma: Addressing negative associations in product design",
abstract = "Inclusive Design is the practice of providing access to a solution for as many users as possible. However, stigma can be seen as the Achilles heel of Inclusive Design, as it is possible for artefacts employed by users outside of mainstream society to carry a negative association independently of the user. This can result in mainstream users rejecting the product, which can in turn become a signifier of the stigmatised condition leading to further discrimination. This paper details methods identified for addressing negative associations that products can carry when employed by stigmatised user groups. It is made clear from the outset that stigma is a societal wide issue and the research is not intended to try and address this; the outcome is intended to be a disassociation from the stigma for the artefacts. Research was conducted and several methods were identified where products had become successfully disassociated from the stigmatised user, meaning that the product itself was free from any negative association. These methods were then taxonomised and evaluated for effectiveness for creating artefacts free of negative association. It was found that it is possible to create artefacts that are free from negative association and although it may not have been the intention to address the stigma of the user, this may occur as a benefit.",
keywords = "Design methodology, Inclusive design, Learning, Negative association, Product design, Product design education, Stigma, Undergraduate design education",
author = "Glynn Stockton",
year = "2009",
language = "English",
pages = "546--551",
note = "11th International Conference on Engineering and Product Design Education: Creating a Better World, E and PDE 2009 ; Conference date: 10-09-2009 Through 11-09-2009",

}

RIS

TY - CONF

T1 - Stigma

T2 - 11th International Conference on Engineering and Product Design Education: Creating a Better World, E and PDE 2009

AU - Stockton, Glynn

PY - 2009

Y1 - 2009

N2 - Inclusive Design is the practice of providing access to a solution for as many users as possible. However, stigma can be seen as the Achilles heel of Inclusive Design, as it is possible for artefacts employed by users outside of mainstream society to carry a negative association independently of the user. This can result in mainstream users rejecting the product, which can in turn become a signifier of the stigmatised condition leading to further discrimination. This paper details methods identified for addressing negative associations that products can carry when employed by stigmatised user groups. It is made clear from the outset that stigma is a societal wide issue and the research is not intended to try and address this; the outcome is intended to be a disassociation from the stigma for the artefacts. Research was conducted and several methods were identified where products had become successfully disassociated from the stigmatised user, meaning that the product itself was free from any negative association. These methods were then taxonomised and evaluated for effectiveness for creating artefacts free of negative association. It was found that it is possible to create artefacts that are free from negative association and although it may not have been the intention to address the stigma of the user, this may occur as a benefit.

AB - Inclusive Design is the practice of providing access to a solution for as many users as possible. However, stigma can be seen as the Achilles heel of Inclusive Design, as it is possible for artefacts employed by users outside of mainstream society to carry a negative association independently of the user. This can result in mainstream users rejecting the product, which can in turn become a signifier of the stigmatised condition leading to further discrimination. This paper details methods identified for addressing negative associations that products can carry when employed by stigmatised user groups. It is made clear from the outset that stigma is a societal wide issue and the research is not intended to try and address this; the outcome is intended to be a disassociation from the stigma for the artefacts. Research was conducted and several methods were identified where products had become successfully disassociated from the stigmatised user, meaning that the product itself was free from any negative association. These methods were then taxonomised and evaluated for effectiveness for creating artefacts free of negative association. It was found that it is possible to create artefacts that are free from negative association and although it may not have been the intention to address the stigma of the user, this may occur as a benefit.

KW - Design methodology

KW - Inclusive design

KW - Learning

KW - Negative association

KW - Product design

KW - Product design education

KW - Stigma

KW - Undergraduate design education

UR - http://www.scopus.com/inward/record.url?scp=84859224212&partnerID=8YFLogxK

M3 - Conference paper

AN - SCOPUS:84859224212

SP - 546

EP - 551

Y2 - 10 September 2009 through 11 September 2009

ER -