Research output: Book/Report/Proceedings › Book
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TY - BOOK
T1 - Strategy builder
AU - Angwin, Duncan Neil
AU - Cummings, Stephen
PY - 2015
Y1 - 2015
N2 - So how are you to present your strategy? A big wordy document? A lengthy address? Slides full of bullet points? The best way to engage and involve people is through pictures. Strategy Builder shows you how to creatively combine the best of strategy frameworks to orient and animate strategy discussion and development in your team. This visual, interactive guide, with illustrations by Visory, uses real world examples and practical tips to help you; discover the five foundations every strategy should be built upon; draw compelling and unique pictures that capture your organisation's distinct strategies; develop your skills as a leader of strategy discussions; understand how to use strategy frameworks and interactive drawing to engage others and achieve 'buy-in'.
AB - So how are you to present your strategy? A big wordy document? A lengthy address? Slides full of bullet points? The best way to engage and involve people is through pictures. Strategy Builder shows you how to creatively combine the best of strategy frameworks to orient and animate strategy discussion and development in your team. This visual, interactive guide, with illustrations by Visory, uses real world examples and practical tips to help you; discover the five foundations every strategy should be built upon; draw compelling and unique pictures that capture your organisation's distinct strategies; develop your skills as a leader of strategy discussions; understand how to use strategy frameworks and interactive drawing to engage others and achieve 'buy-in'.
KW - STRATEGY
KW - visualisation
KW - strategic frameworks
KW - strategic tools
KW - strategic management
KW - strategy as practice
M3 - Book
SN - 9781118707234
BT - Strategy builder
PB - Wiley
CY - London
ER -