Final published version
Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter (peer-reviewed) › peer-review
Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Chapter (peer-reviewed) › peer-review
}
TY - CHAP
T1 - The Growth and Structure of Multinationals in the Banana Export Trade
AU - Read, Robert
PY - 2013
Y1 - 2013
N2 - The export trade in bananas has been active for little more than a century, yet in this time both the structure of the market and the structure of the participating companies have altered greatly. Intense competition characterised the trade initially, with shippers being heavily dependent upon purchases from small growers. Modern-day trade in fresh bananas however, is dominated by vertically and horizontally integrated multinational corporations.
AB - The export trade in bananas has been active for little more than a century, yet in this time both the structure of the market and the structure of the participating companies have altered greatly. Intense competition characterised the trade initially, with shippers being heavily dependent upon purchases from small growers. Modern-day trade in fresh bananas however, is dominated by vertically and horizontally integrated multinational corporations.
U2 - 10.4324/9780203077832
DO - 10.4324/9780203077832
M3 - Chapter (peer-reviewed)
SN - 9780415639620
SP - 180
EP - 213
BT - The Growth of International Business
A2 - Casson, M.
PB - Routledge
CY - London
ER -