A sub-catchment of the Haihe River basin goes through the Beijing-Tianjin region with a population of 26 million, therefore, the use and release of home and personal care product ingredients (HPCPs) to the river catchment could be potentially substantial. Many HPCPs have been shown to be toxic to human and animals. So, it is essential to know the exposure level of HPCPs in the river basin. The average concentrations of five preservatives, three disinfectants and an antioxidant were found to be 398, 352 and 77.7 ng L−1, respectively, in the dry season. The chemical concentrations in the effluents of wastewater treatment plants (WWTPs) and untreated wastewater discharge were respectively ca. 1.3–2.2 and 1.6–7.5 times higher than those in river water. The mass flux of ∑HPCPs has been estimated to be 8.7 g/h at the outfall of the Shahe Reservoir and 181 g/h and 214 g/h at the estuary of the Haihe River and Yongdingxin River to Bohai Bay, respectively. The attenuation of ∑HPCPs was over 79% along the Wenyu River. By using the backward method, the estimated average loadings to WWTPs ranged from 0.51 to 2.0 mg/day/cap for the various individual compounds. They were 1–3 orders of magnitude higher than the estimation from the forward calculation for parabens. This indicates the possible underestimation of chemical usage and human exposure levels by the current published studies or the probably additional industrial release to the target catchment. Such a study provides useful information for the development of chemical management approaches and indicates that further research is needed to improve the estimation of HPCPs usage and emissions to aquatic environment.