The processing and pedagogy of marketing simulations

Marketing

Research output: Contribution to Journal/Magazine › Journal article › peer-review

Published

Standard

The processing and pedagogy of marketing simulations. / Tonks, D G.
In: Active Learning in Higher Education, Vol. 5, No. 4, 2005, p. 371-382.

Research output: Contribution to Journal/Magazine › Journal article › peer-review

Harvard

Tonks, DG 2005, 'The processing and pedagogy of marketing simulations', Active Learning in Higher Education, vol. 5, no. 4, pp. 371-382.

APA

Tonks, D. G. (2005). The processing and pedagogy of marketing simulations. Active Learning in Higher Education, 5(4), 371-382.

Vancouver

Tonks DG. The processing and pedagogy of marketing simulations. Active Learning in Higher Education. 2005;5(4):371-382.

Author

Tonks, D G. / The processing and pedagogy of marketing simulations. In: Active Learning in Higher Education. 2005 ; Vol. 5, No. 4. pp. 371-382.

Bibtex

@article{e845692772084a0ab98ea40e8a5953f7,

title = "The processing and pedagogy of marketing simulations",

author = "Tonks, {D G}",

year = "2005",

language = "English",

volume = "5",

pages = "371--382",

journal = "Active Learning in Higher Education",

issn = "1469-7874",

publisher = "SAGE Publications Ltd",

number = "4",

}

RIS

TY - JOUR

T1 - The processing and pedagogy of marketing simulations

AU - Tonks, D G

PY - 2005

Y1 - 2005

M3 - Journal article

VL - 5

SP - 371

EP - 382

JO - Active Learning in Higher Education

JF - Active Learning in Higher Education

SN - 1469-7874

IS - 4

ER -

Research