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The sceptical consumer? : exploring views about food assurance.

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The sceptical consumer? : exploring views about food assurance. / Eden, Sally; Bear, Christopher; Walker, Gordon P.

In: Food Policy, Vol. 33, No. 6, 12.2008, p. 624-630.

Research output: Contribution to Journal/MagazineJournal articlepeer-review

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Eden S, Bear C, Walker GP. The sceptical consumer? : exploring views about food assurance. Food Policy. 2008 Dec;33(6):624-630. doi: 10.1016/j.foodpol.2008.02.003

Author

Eden, Sally ; Bear, Christopher ; Walker, Gordon P. / The sceptical consumer? : exploring views about food assurance. In: Food Policy. 2008 ; Vol. 33, No. 6. pp. 624-630.

Bibtex

@article{7cfcb42da16b4f8fbe9f46598dc9ad21,
title = "The sceptical consumer? : exploring views about food assurance.",
abstract = "The problem of trust in food production and regulation has increasingly been raised as a practical and policy issue in recent years and one solution has been to provide more and better information about food production and regulation, especially through food assurance schemes. To look for evidence that this might be successful, this paper uses a small empirical study of how UK consumers think about food information and food assurance claims, using a statement sorting exercise (Q methodology) to identify key factors or shared views. We found that our consumers, despite differences in sociodemographics, gender, diet and shopping habits, tended to share a baseline of scepticism about food information and food assurance claims. We speculate that such scepticism may mean that, rather than providing a solution to the problem of distrust, food assurance schemes may themselves come to be distrusted.",
keywords = "Consumers, UK, Food assurance, Scepticism, Q methodology",
author = "Sally Eden and Christopher Bear and Walker, {Gordon P.}",
year = "2008",
month = dec,
doi = "10.1016/j.foodpol.2008.02.003",
language = "English",
volume = "33",
pages = "624--630",
journal = "Food Policy",
issn = "0306-9192",
publisher = "Elsevier BV",
number = "6",

}

RIS

TY - JOUR

T1 - The sceptical consumer? : exploring views about food assurance.

AU - Eden, Sally

AU - Bear, Christopher

AU - Walker, Gordon P.

PY - 2008/12

Y1 - 2008/12

N2 - The problem of trust in food production and regulation has increasingly been raised as a practical and policy issue in recent years and one solution has been to provide more and better information about food production and regulation, especially through food assurance schemes. To look for evidence that this might be successful, this paper uses a small empirical study of how UK consumers think about food information and food assurance claims, using a statement sorting exercise (Q methodology) to identify key factors or shared views. We found that our consumers, despite differences in sociodemographics, gender, diet and shopping habits, tended to share a baseline of scepticism about food information and food assurance claims. We speculate that such scepticism may mean that, rather than providing a solution to the problem of distrust, food assurance schemes may themselves come to be distrusted.

AB - The problem of trust in food production and regulation has increasingly been raised as a practical and policy issue in recent years and one solution has been to provide more and better information about food production and regulation, especially through food assurance schemes. To look for evidence that this might be successful, this paper uses a small empirical study of how UK consumers think about food information and food assurance claims, using a statement sorting exercise (Q methodology) to identify key factors or shared views. We found that our consumers, despite differences in sociodemographics, gender, diet and shopping habits, tended to share a baseline of scepticism about food information and food assurance claims. We speculate that such scepticism may mean that, rather than providing a solution to the problem of distrust, food assurance schemes may themselves come to be distrusted.

KW - Consumers

KW - UK

KW - Food assurance

KW - Scepticism

KW - Q methodology

U2 - 10.1016/j.foodpol.2008.02.003

DO - 10.1016/j.foodpol.2008.02.003

M3 - Journal article

VL - 33

SP - 624

EP - 630

JO - Food Policy

JF - Food Policy

SN - 0306-9192

IS - 6

ER -