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  • Toward a Processual Theory of Transformation

    Rights statement: This is the author’s version of a work that was accepted for publication in Journal of Business Research. Changes resulting from the publishing process, such as peer review, editing, corrections, structural formatting, and other quality control mechanisms may not be reflected in this document. Changes may have been made to this work since it was submitted for publication. A definitive version was subsequently published in Journal of Business Research, 100, 2019 DOI: 10.1016/j.jbusres.2018.12.025

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Toward a processual theory of transformation

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Toward a processual theory of transformation. / Murray, Jeff B; Brokalaki, Zafeirenia; Bhogal-Nair, Anoop et al.
In: Journal of Business Research, Vol. 100, 01.07.2019, p. 319-326.

Research output: Contribution to Journal/MagazineJournal articlepeer-review

Harvard

Murray, JB, Brokalaki, Z, Bhogal-Nair, A, Cermin, A, Chelekis, J, Cocker, HL, Eagar, T, McAlexander, B, Mitchell, N, Patrick, R, Robinson, T, Scholz, J, Thyroff, A, Zavala, M & Zuniga, M 2019, 'Toward a processual theory of transformation', Journal of Business Research, vol. 100, pp. 319-326. https://doi.org/10.1016/j.jbusres.2018.12.025

APA

Murray, J. B., Brokalaki, Z., Bhogal-Nair, A., Cermin, A., Chelekis, J., Cocker, H. L., Eagar, T., McAlexander, B., Mitchell, N., Patrick, R., Robinson, T., Scholz, J., Thyroff, A., Zavala, M., & Zuniga, M. (2019). Toward a processual theory of transformation. Journal of Business Research, 100, 319-326. https://doi.org/10.1016/j.jbusres.2018.12.025

Vancouver

Murray JB, Brokalaki Z, Bhogal-Nair A, Cermin A, Chelekis J, Cocker HL et al. Toward a processual theory of transformation. Journal of Business Research. 2019 Jul 1;100:319-326. Epub 2018 Dec 15. doi: 10.1016/j.jbusres.2018.12.025

Author

Murray, Jeff B ; Brokalaki, Zafeirenia ; Bhogal-Nair, Anoop et al. / Toward a processual theory of transformation. In: Journal of Business Research. 2019 ; Vol. 100. pp. 319-326.

Bibtex

@article{e85c369b9f9a41e4ac72dc79e9c2d54c,
title = "Toward a processual theory of transformation",
abstract = "This paper proposes that popular culture has the potential to be progressive, opening the possibility for social change and the motivation to drive it. Based on a hermeneutic analysis of twelve popular culture cases, a processual theory of transformation is constructed. Processual theories embrace and emphasize a dynamic temporal sequence where one conceptual category sets the stage for the next. They are useful in helping to explain how complex social processes unfold over time. The processual theory presented in this paper is based on four concepts: contradictions, emotions, progressive literacy, and praxis. This theory is useful to the TCR movement in three ways: first, the theory is descriptive, helping TCR researchers understand how society changes over time; second, the theory is prescriptive, enabling TCR researchers to think about potential social change strategies; and finally, the process used in this research serves as a paradigmatic frame for theory development in TCR.",
keywords = "Critical theory, Cultural studies, Processual theory, Social change, Consumer culture, Transformative consumer research",
author = "Murray, {Jeff B} and Zafeirenia Brokalaki and Anoop Bhogal-Nair and Ashley Cermin and Jessica Chelekis and Cocker, {Hayley Louise} and Toni Eagar and Brandon McAlexander and Natalie Mitchell and Rachel Patrick and Thomas Robinson and Joachim Scholz and Anastasia Thyroff and Marielle Zavala and Miguel Zuniga",
note = "This is the author{\textquoteright}s version of a work that was accepted for publication in Journal of Business Research. Changes resulting from the publishing process, such as peer review, editing, corrections, structural formatting, and other quality control mechanisms may not be reflected in this document. Changes may have been made to this work since it was submitted for publication. A definitive version was subsequently published in Journal of Business Research, 100, 2019 DOI: 10.1016/j.jbusres.2018.12.025",
year = "2019",
month = jul,
day = "1",
doi = "10.1016/j.jbusres.2018.12.025",
language = "English",
volume = "100",
pages = "319--326",
journal = "Journal of Business Research",
issn = "0148-2963",
publisher = "Elsevier Inc.",

}

RIS

TY - JOUR

T1 - Toward a processual theory of transformation

AU - Murray, Jeff B

AU - Brokalaki, Zafeirenia

AU - Bhogal-Nair, Anoop

AU - Cermin, Ashley

AU - Chelekis, Jessica

AU - Cocker, Hayley Louise

AU - Eagar, Toni

AU - McAlexander, Brandon

AU - Mitchell, Natalie

AU - Patrick, Rachel

AU - Robinson, Thomas

AU - Scholz, Joachim

AU - Thyroff, Anastasia

AU - Zavala, Marielle

AU - Zuniga, Miguel

N1 - This is the author’s version of a work that was accepted for publication in Journal of Business Research. Changes resulting from the publishing process, such as peer review, editing, corrections, structural formatting, and other quality control mechanisms may not be reflected in this document. Changes may have been made to this work since it was submitted for publication. A definitive version was subsequently published in Journal of Business Research, 100, 2019 DOI: 10.1016/j.jbusres.2018.12.025

PY - 2019/7/1

Y1 - 2019/7/1

N2 - This paper proposes that popular culture has the potential to be progressive, opening the possibility for social change and the motivation to drive it. Based on a hermeneutic analysis of twelve popular culture cases, a processual theory of transformation is constructed. Processual theories embrace and emphasize a dynamic temporal sequence where one conceptual category sets the stage for the next. They are useful in helping to explain how complex social processes unfold over time. The processual theory presented in this paper is based on four concepts: contradictions, emotions, progressive literacy, and praxis. This theory is useful to the TCR movement in three ways: first, the theory is descriptive, helping TCR researchers understand how society changes over time; second, the theory is prescriptive, enabling TCR researchers to think about potential social change strategies; and finally, the process used in this research serves as a paradigmatic frame for theory development in TCR.

AB - This paper proposes that popular culture has the potential to be progressive, opening the possibility for social change and the motivation to drive it. Based on a hermeneutic analysis of twelve popular culture cases, a processual theory of transformation is constructed. Processual theories embrace and emphasize a dynamic temporal sequence where one conceptual category sets the stage for the next. They are useful in helping to explain how complex social processes unfold over time. The processual theory presented in this paper is based on four concepts: contradictions, emotions, progressive literacy, and praxis. This theory is useful to the TCR movement in three ways: first, the theory is descriptive, helping TCR researchers understand how society changes over time; second, the theory is prescriptive, enabling TCR researchers to think about potential social change strategies; and finally, the process used in this research serves as a paradigmatic frame for theory development in TCR.

KW - Critical theory

KW - Cultural studies

KW - Processual theory

KW - Social change

KW - Consumer culture

KW - Transformative consumer research

U2 - 10.1016/j.jbusres.2018.12.025

DO - 10.1016/j.jbusres.2018.12.025

M3 - Journal article

VL - 100

SP - 319

EP - 326

JO - Journal of Business Research

JF - Journal of Business Research

SN - 0148-2963

ER -