Transforming relationship marketing via subversive readings

Marketing

Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper › peer-review

Published

Standard

Transforming relationship marketing via subversive readings. / Eccles, P; Bettany, S; Hogg, M K et al.
Critical Management Studies Conference (Manchester ) - 1999. N/A: unknown, 1999.

Research output: Contribution in Book/Report/Proceedings - With ISBN/ISSN › Conference contribution/Paper › peer-review

Harvard

Eccles, P, Bettany, S, Hogg, MK & Long, G 1999, Transforming relationship marketing via subversive readings. in Critical Management Studies Conference (Manchester ) - 1999. unknown, N/A.

APA

Eccles, P., Bettany, S., Hogg, M. K., & Long, G. (1999). Transforming relationship marketing via subversive readings. In Critical Management Studies Conference (Manchester ) - 1999 unknown.

Vancouver

Eccles P, Bettany S, Hogg MK, Long G. Transforming relationship marketing via subversive readings. In Critical Management Studies Conference (Manchester ) - 1999. N/A: unknown. 1999

Author

Eccles, P ; Bettany, S ; Hogg, M K et al. / Transforming relationship marketing via subversive readings. Critical Management Studies Conference (Manchester ) - 1999. N/A : unknown, 1999.

Bibtex

@inproceedings{1a6a461a0d1144f29a0e087f7fe6c212,

title = "Transforming relationship marketing via subversive readings",

author = "P Eccles and S Bettany and Hogg, {M K} and G Long",

year = "1999",

language = "English",

booktitle = "Critical Management Studies Conference (Manchester ) - 1999",

publisher = "unknown",

}

RIS

TY - GEN

T1 - Transforming relationship marketing via subversive readings

AU - Eccles, P

AU - Bettany, S

AU - Hogg, M K

AU - Long, G

PY - 1999

Y1 - 1999

M3 - Conference contribution/Paper

BT - Critical Management Studies Conference (Manchester ) - 1999

PB - unknown

CY - N/A

ER -

Research